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Business & Finance
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Business & Finance
Paperback. Industrial or business--to--business marketing places very specific demands on those responsible for it. Yet all too often the strengths of these managers are technical, founded on expertise and product knowledge. There is seldom any formal understanding of marketing principles and the business benefits they can bring. Num Pages: 320 pages, Ill. BIC Classification: KJS; KN. Category: (P) Professional & Vocational. Dimension: 235 x 179 x 19. Weight in Grams: 540.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- John Wiley and Sons Ltd Dublin, Ireland
- Edition
- 1st Edition
- Number of pages
- 320
- Condition
- New
- SKU
- V9780471853251
- ISBN
- 9780471853251
Paperback
Condition: New
€ 56.06
€ 56.06
Paperback / so. Num Pages: 208 pages, black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 302.
- Format
- Paperback
- Publication date
- 1995
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Number of pages
- 208
- Condition
- New
- SKU
- V9783824461950
- ISBN
- 9783824461950
Paperback
Condition: New
€ 69.56
€ 69.56
Paperback. Num Pages: 73 pages, tables & charts. BIC Classification: 1KBB; JNM; KFFD1. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 217 x 140 x 6. Weight in Grams: 120.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 73
- Condition
- New
- SKU
- V9781590336076
- ISBN
- 9781590336076
Paperback
Condition: New
€ 38.99€ 28.28
€ 38.99
€ 28.28
Paperback. Explains the key skills needed by the twenty-first century news reporter. This handbook is suitable for students of journalism and for working professionals. Series: Media Skills. Num Pages: 220 pages, 1 black & white tables. BIC Classification: CBWJ; KNTJ. Category: (U) Tertiary Education (US: College). Dimension: 227 x 156 x 17. Weight in Grams: 352.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Taylor & Francis Ltd United Kingdom
- Edition
- 2nd Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9780415553209
- ISBN
- 9780415553209
Paperback
Condition: New
€ 48.52
€ 48.52
Paperback. More than just a collection of short "greatest hits," this revision is based on a conceptual philosophy - that leadership is not exclusively tied to position in the hierarchy or limited to title and formal authority. Everyone has a responsibility to lead, and leaders need to be dispersed throughout and down through all levels of an organization. Editor(s): Gallos, Joan V. Series: J-B US Non-Franchise Leadership. Num Pages: 624 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 226 x 156 x 28. Weight in Grams: 808.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- John Wiley & Sons Inc
- Edition
- 2nd Edition
- Number of pages
- 624
- Condition
- New
- SKU
- V9780787988197
- ISBN
- 9780787988197
Paperback
Condition: New
€ 37.99€ 29.74
€ 37.99
€ 29.74
Paperback. Editor(s): Bohm, Peter; Kneese, Allen V. BIC Classification: KN. Dimension: 235 x 155. Weight in Grams: 278.
- Format
- Paperback
- Publication date
- 1971
- Publisher
- Macmillan
- Edition
- illustrated edition
- Condition
- New
- SKU
- V9780333132760
- ISBN
- 9780333132760
Paperback
Condition: New
€ 63.58
€ 63.58
Paperback. Series: Entrepreneurship. Num Pages: 174 pages, 17 black & white tables, biography. BIC Classification: KFF; KJM. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 10. Weight in Grams: 242.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 2006
- Number of pages
- 174
- Condition
- New
- SKU
- V9783835002289
- ISBN
- 9783835002289
Paperback
Condition: New
€ 64.63
€ 64.63
Hardback. Provides coverage of the important results about fuzzy logic including negations, conjunctions, disjunctions, implications and gives the interrelations between those different connectives. This work brings together multiple results about valued binary relations satisfying diverse transitivity-type conditions. Series: Theory and Decision Library: D. Num Pages: 256 pages, biography. BIC Classification: KJMD; KJT. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 17. Weight in Grams: 565.
- Format
- Hardback
- Publication date
- 1994
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 256
- Condition
- New
- SKU
- V9780792331162
- ISBN
- 9780792331162
Hardback
Condition: New
€ 194.61
€ 194.61
Hardcover. Synthesizes the industry's best thinking on the massive upside of listening. This title is suitable for marketing executives and helps organizations create real competitive advantage. It provides examples and practical ideas for creatively listening to your customers. Num Pages: 302 pages, Illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 158 x 236 x 27. Weight in Grams: 516.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 302
- Condition
- New
- SKU
- V9780470935514
- ISBN
- 9780470935514
Hardback
Condition: New
€ 25.99€ 21.18
€ 25.99
€ 21.18
Paperback. Covers critical entrepreneurial attributes, from vision to commitment, and from risk taking to customer focus. This title features examples and lessons from some of the world's most successful entrepreneurs, including Richard Branson, Ken Bogas and Kwek Leng Beng, and ideas from the smartest thinkers. Series: ExpressExec S. Num Pages: 124 pages, Ill. BIC Classification: KJH. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 174 x 128 x 10. Weight in Grams: 122.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 124
- Condition
- New
- SKU
- V9781841122458
- ISBN
- 9781841122458
Paperback
Condition: New
€ 15.99€ 13.59
€ 15.99
€ 13.59
Paperback. Num Pages: 250 pages, 76 black & white illustrations, 79 black & white tables. BIC Classification: KC; TH. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 13. Weight in Grams: 333.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 250
- Condition
- New
- SKU
- V9783824407880
- ISBN
- 9783824407880
Paperback
Condition: New
€ 68.48
€ 68.48
Hardcover. Shares the key principles of effective negotiation through a combination of a time-tested process, anecdotes, and exercises. Drawing on the author's experiences from the worlds of sports, law, business and politics, this book takes you through the steps of his systematic approach: The Three Ps, Prepare-Probe-Propose. Num Pages: 288 pages, illustrations. BIC Classification: KJN. Category: (P) Professional & Vocational. Dimension: 238 x 163 x 28. Weight in Grams: 482.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781118969625
- ISBN
- 9781118969625
Hardback
Condition: New
€ 27.99€ 23.01
€ 27.99
€ 23.01
Paperback. Num Pages: 304 pages, black & white illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 234 x 157 x 17. Weight in Grams: 436.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 304
- Condition
- New
- SKU
- V9780470631157
- ISBN
- 9780470631157
Paperback
Condition: New
€ 47.99€ 37.43
€ 47.99
€ 37.43
Paperback. Num Pages: 212 pages, black & white illustrations. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 11. Weight in Grams: 347.
- Format
- Paperback
- Publication date
- 1987
- Publisher
- Gabler Germany
- Number of pages
- 212
- Condition
- New
- SKU
- V9783409139083
- ISBN
- 9783409139083
Paperback
Condition: New
€ 80.12
€ 80.12
Paperback. Martin Schungel untersucht, wie sich die Branchenstruktur juristischer Fachverlage andern wird und wie Geschaftsmodelle gestaltet sein mussen, um Chancen des Electronic Commerce zu nutzen und seinen Risiken zu begegnen." Series: Informationsmanagement und Controlling. Num Pages: 468 pages, 119 black & white illustrations, 20 black & white tables. BIC Classification: KJQ; KNT. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 24. Weight in Grams: 600.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 468
- Condition
- New
- SKU
- V9783824478248
- ISBN
- 9783824478248
Paperback
Condition: New
€ 91.46
€ 91.46
Paperback / so. Series: Schriftenreihe Des Instituts F R Marktorientierte Unternehme. Num Pages: 216 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 313.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 216
- Condition
- New
- SKU
- V9783835008656
- ISBN
- 9783835008656
Paperback
Condition: New
€ 86.04
€ 86.04
Paperback / so. Num Pages: 83 pages, black & white illustrations, bibliography. BIC Classification: GB; JPQB; KCP; PD. Category: (G) General (US: Trade). Dimension: 216 x 140 x 5. Weight in Grams: 113.
- Format
- Paperback
- Publication date
- 1950
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 83
- Condition
- New
- SKU
- V9783663007449
- ISBN
- 9783663007449
Paperback
Condition: New
€ 68.45
€ 68.45
Paperback / so. Series: Wirtschaftswissenschaften. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KFFD1. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 440.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Condition
- New
- SKU
- V9783824407934
- ISBN
- 9783824407934
Paperback
Condition: New
€ 79.77
€ 79.77
Hardcover. In this concise and detailed work, Salim Lamrani addresses questions of media concentration and corporate bias by examining a perennially controversial topic: Cuba. Lamrani argues that the tiny island nation is forced to contend not only with economic isolation and a U.S. blockade, but with misleading or downright hostile media coverage. Num Pages: 160 pages, black & white illustrations. BIC Classification: 1KJC; JP; KC; KNT. Category: (G) General (US: Trade). Dimension: 148 x 224 x 18. Weight in Grams: 342.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- Monthly Review Press
- Condition
- New
- SKU
- V9781583674727
- ISBN
- 9781583674727
Hardback
Condition: New
€ 53.29€ 49.23
€ 53.29
€ 49.23
Paperback. Num Pages: 358 pages, 5 black & white illustrations. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 19. Weight in Grams: 581.
- Format
- Paperback
- Publication date
- 1988
- Publisher
- Gabler Germany
- Edition
- Softcover reprint of the original 1st ed. 1988
- Number of pages
- 358
- Condition
- New
- SKU
- V9783409133265
- ISBN
- 9783409133265
Paperback
Condition: New
€ 71.14
€ 71.14
Paperback / so. Series: Unternehmensfuhrung & Controlling. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 20. Weight in Grams: 445.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Condition
- New
- SKU
- V9783824469062
- ISBN
- 9783824469062
Paperback
Condition: New
€ 70.16
€ 70.16
Paperback. Enneagram is a framework for examining personalities in the workplace. This programme translates each personality style into a mode of thinking, so that groups and departments can realize the talents at their disposal to accomplish. Series: The Enneagram personality portraits. Num Pages: 64 pages, black & white illustrations. BIC Classification: JMS; KJMV2; VSP. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 277 x 214 x 9. Weight in Grams: 204.
- Format
- Paperback
- Publication date
- 1997
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 64
- Condition
- New
- SKU
- V9780787908867
- ISBN
- 9780787908867
Paperback
Condition: New
€ 37.31
€ 37.31
paperback. Explores the concept and practice behind creating an engaged workforce and how this can contribute to organizational success. This book draws on a range of international case studies and examples, which demonstrate how an actively-engaged workforce helps your organization to flourish. Num Pages: 240 pages, 1, black & white illustrations. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 234 x 159 x 15. Weight in Grams: 424.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Kogan Page Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9780749449445
- ISBN
- 9780749449445
Paperback
Condition: New
€ 40.99€ 36.49
€ 40.99
€ 36.49
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJSM. Category: (G) General (US: Trade). Dimension: 208 x 147 x 18. Weight in Grams: 386.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834932365
- ISBN
- 9783834932365
Paperback
Condition: New
€ 85.94
€ 85.94