Garden Centre Management
Ken Crafer
€ 118.55
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Description for Garden Centre Management
Aimed at students, garden centre managers and garden centre management courses, the book offers a practical approach backed by management theory. The text covers consumer behaviour; staff and stock management; marketing and productivity. Num Pages: 200 pages. BIC Classification: KJM; KNPR; TVS. Category: (G) General (US: Trade). Dimension: 179 x 251 x 19. Weight in Grams: 690.
Garden Centre management has professionalised in recent years as garden centres have become more highly developed retail operations. Many students of horticulture are expected to go into retail management and so the topic has increasingly appeared on the further education curriculum. This book is equally targeted at students, garden centre managers and professional courses in garden centre management. It provides a practical approach backed up by management theory. The text covers consumer behaviour, staff management, stock management, marketing and productivity.
Garden Centre management has professionalised in recent years as garden centres have become more highly developed retail operations. Many students of horticulture are expected to go into retail management and so the topic has increasingly appeared on the further education curriculum. This book is equally targeted at students, garden centre managers and professional courses in garden centre management. It provides a practical approach backed up by management theory. The text covers consumer behaviour, staff management, stock management, marketing and productivity.
Product Details
Publication date
2015
Publisher
CABI Publishing United Kingdom
Number of pages
200
Condition
New
Number of Pages
200
Format
Hardback
Place of Publication
Wallingford, United Kingdom
ISBN
9781780643083
SKU
V9781780643083
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-14
About Ken Crafer
Ken Crafer, Independent Consultant, UK
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