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The Perfect Meal: The Multisensory Science of Food and Dining
Charles Spence
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Description for The Perfect Meal: The Multisensory Science of Food and Dining
Paperback. The authors of The Perfect Meal examine all of the elements that contribute to the diner's experience of a meal (primarily at a restaurant) and investigate how each of the diner's senses contributes to their overall multisensory experience. Num Pages: 424 pages, black & white illustrations, figures, colour plates. BIC Classification: MFG; TDCT. Category: (P) Professional & Vocational. Dimension: 171 x 245 x 20. Weight in Grams: 856.
The authors of The Perfect Meal examine all of the elements that contribute to the diner�s experience of a meal (primarily at a restaurant) and investigate how each of the diner�s senses contributes to their overall multisensory experience. The principal focus of the book is not on flavor perception, but on all of the non-food and beverage factors that have been shown to influence the diner�s overall experience.
Examples are:
- the colour of the plate (visual)
- the shape of the glass (visual/tactile)
- the names used to describe the dishes (cognitive)
- the background music playing inside the restaurant (aural)
Novel approaches to understanding the ... Read more
2015 Popular Science Prose Award Winner. Show LessProduct Details
Publisher
John Wiley and Sons Ltd
Format
Paperback
Publication date
2014
Condition
New
Number of Pages
432
Place of Publication
Hoboken, United Kingdom
ISBN
9781118490822
SKU
V9781118490822
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-1
About Charles Spence
Charles Spence is Professor of Experimental Psychology and Head of the Crossmodal Research Laboratory in the Department of Experimental Psychology at Oxford University. Betina Piqueras-Fiszman was Consumer and Sensory Researcher at the Crossmodal Research Laboratory in the Department of Experimental Psychology at Oxford University and is currently Assistant Professor in the Department of Marketing and Consumer Behaviour at ... Read more
Reviews for The Perfect Meal: The Multisensory Science of Food and Dining
"This book is in a class by itself. If you thought taste was located on your tongue, then this unique book will disabuse you of that notion and reveal how both eating and cooking are extraordinarily rich multisensory experiences." (New York Journal of Books, 1 November 2014) "Their exhaustive analyses of everything from plate size to flavour incongruities ... Read more