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Gizmos or: The Electronic Imperative: How Digital Devices have Transformed American Character and Culture
Arthur Asa Berger
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Description for Gizmos or: The Electronic Imperative: How Digital Devices have Transformed American Character and Culture
Hardback. In his latest book, Arthur Asa Berger offers a concise series of analyses on the transformative impact of digital devices on American society. Num Pages: 132 pages, 18 black & white illustrations, 8 black & white tables. BIC Classification: 1KBB; JFCD; PDR. Category: (P) Professional & Vocational. Dimension: 222 x 141. Weight in Grams: 454.
Gizmos or: The Electronic Imperative offers a concise series of analyses on the transformative impact of digital devices on American society. With approaches ranging from semiotic theory to psychoanalytic theory, sociological theory to personal reflection, Berger taps the span of knowledge from his prolific career to help readers better understand the role digital devices play both in their technologic, economic, and common-use forms. Using accessible, conversational language and numerous illustrations, Berger deconstructs familiar objects and media for readers ranging from field specialists to everyday cultural consumers alike.
Gizmos or: The Electronic Imperative offers a concise series of analyses on the transformative impact of digital devices on American society. With approaches ranging from semiotic theory to psychoanalytic theory, sociological theory to personal reflection, Berger taps the span of knowledge from his prolific career to help readers better understand the role digital devices play both in their technologic, economic, and common-use forms. Using accessible, conversational language and numerous illustrations, Berger deconstructs familiar objects and media for readers ranging from field specialists to everyday cultural consumers alike.
Product Details
Publisher
Palgrave Macmillan
Format
Hardback
Publication date
2015
Condition
New
Weight
299g
Number of Pages
114
Place of Publication
Basingstoke, United Kingdom
ISBN
9781137575265
SKU
V9781137575265
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Arthur Asa Berger
Arthur Asa Berger is Professor Emeritus of Broadcast and Electronic Communication Arts at San Francisco State University, USA. He is the author or editor of more than sixty books, including Ads, Fads, and Consumer Culture; Shop 'Til You Drop and Agitpop: Political Culture and Communication Theory. Berger is a consulting editor for the journal Humor and is on the editorial ... Read more
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