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22%OFFKevin Ashton - How To Fly A Horse: The Secret History of Creation, Invention, and Discovery - 9780099591771 - V9780099591771
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How To Fly A Horse: The Secret History of Creation, Invention, and Discovery

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Description for How To Fly A Horse: The Secret History of Creation, Invention, and Discovery Paperback. There is a myth about how something new comes to be; that geniuses have dramatic moments of insight where great things and thoughts are born whole. Symphonies are composed complete. Science is accomplished with eureka shrieks. Businesses are built by magic touch. The myth is wrong. This book dispels the myths around genius and creativity. Num Pages: 336 pages. BIC Classification: JFCX; TBY. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129 x 21. Weight in Grams: 244.

WINNER OF THE 800-CEO-READ BUSINESS BOOK OF THE YEAR 2015

In the vein of Susan Cain's QUIET and Malcolm Gladwell's DAVID AND GOLIATH, HOW TO FLY A HORSE is a smart, empowering book that dispels the myths around genius and creativity.

There is a myth about how something new comes to be; that geniuses have dramatic moments of insight where great things and thoughts are born whole. Symphonies are composed complete. Science is accomplished with eureka shrieks. Businesses are built by magic touch.

The myth is wrong. Anyone can create.

Acclaimed technology pioneer Kevin Ashton ... Read more

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Product Details

Publisher
Cornerstone United Kingdom
Number of pages
336
Format
Paperback
Publication date
2016
Condition
New
Number of Pages
336
Place of Publication
London, United Kingdom
ISBN
9780099591771
SKU
V9780099591771
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-19

About Kevin Ashton
Kevin Ashton began his career at Procter & Gamble, where he led pioneering work on RFID (radio-frequency identification), for which he coined the term the “Internet of Things.” He went on to cofound the Auto-ID Center at MIT and led three successful start-ups in the field. His writing about innovation and technology has appeared in The New York Times, ... Read more

Reviews for How To Fly A Horse: The Secret History of Creation, Invention, and Discovery
Ashton is persuasive … His well chosen examples reinforce the idea that there is no magic or myth to creation or discovery, making this an approachable, thought-provoking book that encourages everyone to be as good as they can be.
Observer
An inspiring vision of creativity that’s littered with practical advice, and is a cracking read to boot.
... Read more

Goodreads reviews for How To Fly A Horse: The Secret History of Creation, Invention, and Discovery


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