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Label Writing and Planning
Tony Holkham
€ 118.59
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Description for Label Writing and Planning
Paperback. Num Pages: 220 pages, biography. BIC Classification: TDCT. Category: (G) General (US: Trade). Dimension: 235 x 155 x 13. Weight in Grams: 367.
The label on your product is the most important document you produce. Ask any customer; it is often the only communication they have with you. This book is about getting your labeling and product information right, and that is more important than getting customers to buy your products. It is about ensuring that they buy them again, and again. Written primarily for the fast moving consumer goods industries such as food, chemicals, cosmetics and health, this book is also essential reading for anyone involved in label ... Read more
The label on your product is the most important document you produce. Ask any customer; it is often the only communication they have with you. This book is about getting your labeling and product information right, and that is more important than getting customers to buy your products. It is about ensuring that they buy them again, and again. Written primarily for the fast moving consumer goods industries such as food, chemicals, cosmetics and health, this book is also essential reading for anyone involved in label ... Read more
Product Details
Format
Paperback
Publication date
2011
Publisher
Springer-Verlag New York Inc. United States
Number of pages
220
Condition
New
Number of Pages
220
Place of Publication
New York, NY, United States
ISBN
9781461285236
SKU
V9781461285236
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
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