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6%OFFLeslie Heywood - Built To Win: The Female Athlete As Cultural Icon - 9780816636242 - V9780816636242
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Built To Win: The Female Athlete As Cultural Icon

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Description for Built To Win: The Female Athlete As Cultural Icon Paperback. Series: Sport & culture. Num Pages: 272 pages, Illustrations. BIC Classification: JFSJ1; WS. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 226 x 150 x 14. Weight in Grams: 340.

A timely look at the rise of women in sports

The sculpted speed of Marion Jones. The grit and agility of Mia Hamm. The slam-dunk style of Lisa Leslie. The skill and finesse of these sports figures are widely admired, no longer causing the puzzlement and discomfort directed toward earlier generations of athletic women. Built to Win explores this relatively recent phenomenon—the confident, empowered female athletes found everywhere in American popular culture.

Leslie Heywood and Shari L. Dworkin examine the role of female athletes through interviews with elementary- and high school-age girls and boys; careful readings of ad campaigns by Nike, ... Read more

Proposing a paradigm shift from second- to third-wave feminism, Heywood and Dworkin argue that, in the years since the passage of Title IX, gender stereotypes have been destabilized in profound ways, and they assert that female athletes and their imagery are doing important cultural work to that end. Important, refreshing, and engrossing, Built to Win examines sport in all its complexity.

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Product Details

Format
Paperback
Publication date
2003
Publisher
University of Minnesota Press United States
Number of pages
272
Condition
New
Series
Sport & culture
Number of Pages
256
Place of Publication
Minnesota, United States
ISBN
9780816636242
SKU
V9780816636242
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1

About Leslie Heywood
Shari L. Dworkin is a sociologist and works as a research fellow at the HIV Center for Clinical and Behavioral Studies at Columbia University.

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