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Business Analytics for Managers: Taking Business Intelligence Beyond Reporting
Gert H. N. Laursen
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Description for Business Analytics for Managers: Taking Business Intelligence Beyond Reporting
Hardback. The intensified used of data based on analytical models to control digitalized operational business processes in an intelligent way is a game changer that continuously disrupts more and more markets. Series: Wiley and SAS Business Series. Num Pages: 288 pages. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 239 x 166 x 25. Weight in Grams: 470.
The intensified used of data based on analytical models to control digitalized operational business processes in an intelligent way is a game changer that continuously disrupts more and more markets. This book exemplifies this development and shows the latest tools and advances in this field Business Analytics for Managers offers real-world guidance for organizations looking to leverage their data into a competitive advantage. This new second edition covers the advances that have revolutionized the field since the first edition's release; big data and real-time digitalized decision making have become major components of any analytics strategy, and new technologies are allowing ... Read more
The intensified used of data based on analytical models to control digitalized operational business processes in an intelligent way is a game changer that continuously disrupts more and more markets. This book exemplifies this development and shows the latest tools and advances in this field Business Analytics for Managers offers real-world guidance for organizations looking to leverage their data into a competitive advantage. This new second edition covers the advances that have revolutionized the field since the first edition's release; big data and real-time digitalized decision making have become major components of any analytics strategy, and new technologies are allowing ... Read more
Product Details
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2016
Series
Wiley and SAS Business Series
Condition
New
Weight
470g
Number of Pages
288
Place of Publication
New York, United States
ISBN
9781119298588
SKU
V9781119298588
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-1
About Gert H. N. Laursen
GERT H. N. LAURSEN is a business consultant who builds analytical organizations around the world. He also builds disruptive business strategies for global market leaders and humanitarian organizations. He has an MBA in digital strategy, a master's degree in marketing, and was named a global thought leader by IBM and SAS Institute. JESPER THORLUND is a business ... Read more
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