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Online Political Communication
Gianluca Giansante
€ 63.06
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Description for Online Political Communication
Paperback. Num Pages: 203 pages, 8 black & white illustrations, 20 colour illustrations, 3 black & white tables, biography. BIC Classification: JFD; JPVL; KJP; UBW. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 11. Weight in Grams: 320.
This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.
This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.
Product Details
Format
Paperback
Publication date
2016
Publisher
Springer International Publishing AG Switzerland
Number of pages
203
Condition
New
Number of Pages
188
Place of Publication
Cham, Switzerland
ISBN
9783319366616
SKU
V9783319366616
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Gianluca Giansante
Gianluca Giansante, PhD, is a researcher, political consultant, and digital strategist. He works as a communication consultant for large companies, institutions and political organisations. He teaches Online Political Communication at the Luiss School of Government, Italy's top Political Science university. Giansante has been Head of Digital Strategies and Public Relations for the Region of Lazio, in Rome. He also served ... Read more
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