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Out-thinking Organizational Communications: The Impact of Digital Transformation
Joachim Klewes (Ed.)
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Description for Out-thinking Organizational Communications: The Impact of Digital Transformation
Hardback. Editor(s): Klewes, Joachim; Popp, Dirk; Rost-Hein, Manuela. Series: Management for Professionals. Num Pages: 205 pages, 1 black & white illustrations, 1 colour illustrations, biography. BIC Classification: JFD; KJP; KJQ; KJSP. Category: (G) General (US: Trade). Dimension: 166 x 243 x 18. Weight in Grams: 464.
This book demonstrates the challenges for Corporate Communications in the era of the Industrial Internet and the Internet of things, and how companies can adapt their communication strategies to meet them. The Industrial Internet and the Internet of Things herald a transformation in our economy, industry and society. As such, it is high time that companies adjust both their communication strategies and the structure of their communications to reflect these changes. In this book, experts from the corporate world, academia, professional associations, government organizations and NGOs discuss various challenges - from Corporate and Leadership ... Read more
This book demonstrates the challenges for Corporate Communications in the era of the Industrial Internet and the Internet of things, and how companies can adapt their communication strategies to meet them. The Industrial Internet and the Internet of Things herald a transformation in our economy, industry and society. As such, it is high time that companies adjust both their communication strategies and the structure of their communications to reflect these changes. In this book, experts from the corporate world, academia, professional associations, government organizations and NGOs discuss various challenges - from Corporate and Leadership ... Read more
Product Details
Publisher
Springer International Publishing AG
Format
Hardback
Publication date
2016
Series
Management for Professionals
Condition
New
Number of Pages
199
Place of Publication
Cham, Switzerland
ISBN
9783319418445
SKU
V9783319418445
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Joachim Klewes (Ed.)
Professor Dr. Joachim Klewes is director of the Change Centre, an independent research management and consulting team on issues relating to innovation and transformation. He is a Senior Partner at Ketchum Pleon, the leading communications consultancy in Europe, and teaches as an honorary professor at the Heinrich Heine University in Dusseldorf. The focus of his work and publications is on ... Read more
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