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Design Leadership
Richard Banfield
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Description for Design Leadership
Paperback. By combining expert narrative, in-depth interviews and survey results, this book explores the behind-the-scenes strategies and tactics of how these leaders get to, and stay at, the top of this innovative exciting industry. Num Pages: 250 pages. BIC Classification: KJD; UY. Category: (XV) Technical / Manuals. Dimension: 250 x 150 x 15. Weight in Grams: 666.
What does it take to be the leader of a design firm or group? We often assume they have all the answers, but in this rapidly evolving industry they're forced to find their way like the rest of us. So how do good design leaders manage? If you lead a design group, or want to understand the people who do, this insightful book explores behind-the-scenes strategies and tactics from leaders of top design companies throughout North America. Based on scores of interviews he conducted over a two-year period-from small companies to massive corporations like ESPN-author Richard Banfield covers a wide ... Read more
What does it take to be the leader of a design firm or group? We often assume they have all the answers, but in this rapidly evolving industry they're forced to find their way like the rest of us. So how do good design leaders manage? If you lead a design group, or want to understand the people who do, this insightful book explores behind-the-scenes strategies and tactics from leaders of top design companies throughout North America. Based on scores of interviews he conducted over a two-year period-from small companies to massive corporations like ESPN-author Richard Banfield covers a wide ... Read more
Product Details
Publisher
O´Reilly Media, Inc, USA United States
Number of pages
250
Format
Paperback
Publication date
2015
Condition
New
Weight
263g
Number of Pages
172
Place of Publication
Sebastopol, United States
ISBN
9781491929209
SKU
V9781491929209
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-2
About Richard Banfield
The CEO and Co-Founder of Boston-Based User Experience Agency Fresh Tilled Soil, Richard wears the strategic hat around the office. He's worked his way up the web marketing food chain, starting with online ad sales at MultiChoice, Africa's largest TV and Internet media business. Richard was in the thick of it during the heady dot-com years, founding Acceleration, an international ... Read more
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