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Scaling Lean: Mastering the Key Metrics for Startup Growth
Ash Maurya
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Description for Scaling Lean: Mastering the Key Metrics for Startup Growth
Paperback. Num Pages: 304 pages. BIC Classification: KJD; KJH; KJM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 206 x 202 x 26. Weight in Grams: 766.
'A battle-tested approach to building companies that matter' - Eric Ries, author of The Lean Startup Is your 'big idea' worth pursuing? What if you could test your business model earlier in the process - before you've expended valuable time and resources? You've talked to customers. You've identified problems that need solving, and maybe even built a minimum viable product. But now there's a second bridge to cross. How do you tell whether your idea represents a viable business? Do you really have to go through the whole cycle of development, failure, iteration, tweak, ... Read more
'A battle-tested approach to building companies that matter' - Eric Ries, author of The Lean Startup Is your 'big idea' worth pursuing? What if you could test your business model earlier in the process - before you've expended valuable time and resources? You've talked to customers. You've identified problems that need solving, and maybe even built a minimum viable product. But now there's a second bridge to cross. How do you tell whether your idea represents a viable business? Do you really have to go through the whole cycle of development, failure, iteration, tweak, ... Read more
Product Details
Publisher
Penguin Books Ltd
Format
Paperback
Publication date
2016
Condition
New
Number of Pages
304
Place of Publication
London, United Kingdom
ISBN
9780241279243
SKU
V9780241279243
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-99
About Ash Maurya
Ash Maurya is the author of Running Lean and the creator of the one-page business modelling tool Lean Canvas. His posts and advice have been featured in Inc., Forbes, and Fortune. He regularly hosts sold out workshops around the world and serves as a mentor to several accelerators including TechStars, MaRS, and Capital Factory. He serves on the advisory board ... Read more
Reviews for Scaling Lean: Mastering the Key Metrics for Startup Growth
A smart book for smart founders who seek to make an impact. It will forever change the way you see your project.
Seth Godin, author of LINCHPIN If you want to build a successful business, you need to take an analytical approach. This book shows you how.
Gabriel Weinberg, co-author of TRACTION A practical field guide to smarter ... Read more
Seth Godin, author of LINCHPIN If you want to build a successful business, you need to take an analytical approach. This book shows you how.
Gabriel Weinberg, co-author of TRACTION A practical field guide to smarter ... Read more