Business strategy
Results 1721 - 1740 of 2131
Business strategy
Paperback. .
- Publisher
- Pearson Education Limited
- Number of pages
- 512
- Format
- Paperback
- Publication date
- 2013
- Edition
- Pearson new international ed of 4th revised ed
- Condition
- New
- SKU
- V9781292021454
- ISBN
- 9781292021454
Paperback
Condition: New
€ 108.91
€ 108.91
Paperback. Helps you deal with the problems of communicating to a skeptical, media-blitzed public. This book describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors. Num Pages: 224 pages. BIC Classification: KJC; KJP; KJSA. Category: (U) Tertiary Education (US: College). Dimension: 203 x 134 x 13. Weight in Grams: 222.
- Publisher
- McGraw-Hill Education - Europe
- Number of pages
- 213
- Format
- Paperback
- Publication date
- 2001
- Edition
- 2nd ed.
- Condition
- New
- SKU
- V9780071373586
- ISBN
- 9780071373586
Paperback
Condition: New
€ 20.99€ 16.91
€ 20.99
€ 16.91
Paperback. "At last a book that can be used to teach Managing Marketing Relationships that is not how to capture consumers by loyalty programmes or exploit our databases. " --Ian Wilkinson, University of New South Wales, Australia "This book is very clear and well structured and the illustrations will really help readers to understand this area. Num Pages: 288 pages, Illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 233 x 192 x 18. Weight in Grams: 538.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2007
- Edition
- 2nd
- Condition
- New
- SKU
- V9780470028803
- ISBN
- 9780470028803
Paperback
Condition: New
€ 65.48
€ 65.48
Paperback. Creating a successful strategy, and the process of strategic thinking, is key to the growth plans of all businesses. But how do business leaders engage with, define and manage this process? And what do today's most successful CEOs consider to be the key components of creating a successful strategy? This book deals with these questions. Num Pages: 312 pages, black & white illustrations. BIC Classification: KJC. Category: (G) General (US: Trade). Dimension: 235 x 158 x 17. Weight in Grams: 480.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749469443
- ISBN
- 9780749469443
Paperback
Condition: New
€ 35.99€ 33.35
€ 35.99
€ 33.35
Paperback. Provides the comprehensive and thorough coverage of strategic management. This strategy text has been prepared to match the modern EMEA curriculum with coverage of implementation issues, analysis of how firms use strategic management tools, techniques and concepts, and more. Num Pages: 816 pages, Illustrations. BIC Classification: KJC. Category: (U) Tertiary Education (US: College). Dimension: 259 x 184 x 32. Weight in Grams: 1682. 816 pages, Illustrations. Provides the comprehensive and thorough coverage of strategic management. This strategy text has been prepared to match the modern EMEA curriculum with coverage of implementation issues, analysis of how firms use strategic management tools, techniques and concepts, and more. Cateogry: (U) Tertiary Education (US: College). BIC Classification: KJC. Dimension: 259 x 184 x 32. Weight: 1502.
- Publisher
- Cengage Learning Business Press
- Number of pages
- 816
- Format
- Paperback
- Publication date
- 2011
- Edition
- UK ed.
- Condition
- New
- SKU
- V9781408019184
- ISBN
- 9781408019184
Paperback
Condition: New
€ 78.46
€ 78.46
Paperback. .
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 144
- Format
- Paperback
- Publication date
- 2014
- Edition
- 01st Edition
- Condition
- New
- SKU
- V9781292009629
- ISBN
- 9781292009629
Paperback
Condition: New
€ 16.23
€ 16.23
Hardback. Three year strategy horizons are meaningless in a digital world where the environment changes every day - your strategy needs to become tactical and changes in tactics need to instantly feed changes in strategy. You need Stractics. Num Pages: 184 pages. BIC Classification: KJC; KJE; KJM. Category: (G) General (US: Trade). Dimension: 222 x 141. Weight in Grams: 454.
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 184
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st ed. 2015
- Condition
- New
- SKU
- V9781137574817
- ISBN
- 9781137574817
Hardback
Condition: New
€ 55.30
€ 55.30
Hardcover. Num Pages: 240 pages, 39 colour photos. BIC Classification: 1KBB; AMR; KJC; KJP; KJS. Category: (G) General (US: Trade). Dimension: 161 x 238 x 25. Weight in Grams: 708.
- Publisher
- Schiffer Publishing Ltd
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780764351297
- ISBN
- 9780764351297
Hardback
Condition: New
€ 36.99€ 25.18
€ 36.99
€ 25.18
Paperback. Series: Home-Based Business Series. Num Pages: 208 pages. BIC Classification: GBC; KJC; KJH; KJVS; VSC; WNG. Category: (G) General (US: Trade). Dimension: 234 x 188 x 15. Weight in Grams: 26.
- Publisher
- Globe Pequot Press
- Format
- Paperback
- Publication date
- 2012
- Edition
- First
- Condition
- New
- SKU
- V9780762780044
- ISBN
- 9780762780044
Paperback
Condition: New
€ 21.99€ 18.22
€ 21.99
€ 18.22
Paperback. Originally published: Livonia, MI: EOS, 2007. Num Pages: 246 pages, black & white illustrations. BIC Classification: KJC; KJMB. Category: (G) General (US: Trade). Dimension: 229 x 152 x 23. Weight in Grams: 337.
- Publisher
- BenBella Books United States
- Number of pages
- 250
- Format
- Paperback
- Publication date
- 2012
- Edition
- Expanded
- Condition
- New
- SKU
- V9781936661831
- ISBN
- 9781936661831
Paperback
Condition: New
€ 21.99€ 20.88
€ 21.99
€ 20.88
Paperback. Inside the Tornado teaches a startling lesson. As markets change, the very skills that youa ve just perfected become your biggest liabilities, and if you cana t put them aside to acquire new ones youa re in for tough times. Num Pages: 256 pages, illustrations. BIC Classification: KJC; KJMV7. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 229 x 153 x 15. Weight in Grams: 402.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 1998
- Edition
- New Ed
- Condition
- New
- SKU
- V9781900961585
- ISBN
- 9781900961585
Paperback
Condition: New
€ 19.99€ 17.26
€ 19.99
€ 17.26
Paperback. Presents an analysis of how thinking on strategy has evolved and what are the likely developments. This work includes chapters on six key areas: Approaches to Strategy, Strategic Analysis and Formulation, Corporate Strategy; International Strategy; Strategies of Organizational Change; and Strategic Flexibility and Uncertainty. Editor(s): Faulkner, David O.; Campbell, Andrew. Series: Oxford Handbooks in Business and Management C. Num Pages: 1064 pages, Numerous tables and line drawings. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 244 x 172 x 61. Weight in Grams: 1822.
- Publisher
- Oxford University Press United Kingdom
- Number of pages
- 1064
- Format
- Paperback
- Publication date
- 2006
- Edition
- New
- Condition
- New
- SKU
- V9780199275212
- ISBN
- 9780199275212
Paperback
Condition: New
€ 86.77
€ 86.77
Hardback. In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis. He lays out best practices for measuring RTM, injects a data-driven mindset into every step of its methodology, and shows how marketers can grow RTM into a daily win for brands across the globe. Num Pages: 256 pages, 11 graphs, 5 colour tables, 11 figures. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 160 x 237 x 22. Weight in Grams: 418.
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2014
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9781137479556
- ISBN
- 9781137479556
Hardback
Condition: New
€ 30.99€ 27.84
€ 30.99
€ 27.84
Hardback. Series: Columbia Business School Publishing. Num Pages: 272 pages, 158 figures. BIC Classification: AKP; KJC; KJM. Category: (P) Professional & Vocational. Dimension: 229 x 152. .
- Publisher
- Columbia University Press
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- V9780231173124
- ISBN
- 9780231173124
Hardback
Condition: New
€ 40.99€ 29.52
€ 40.99
€ 29.52
Hardback. .
- Publisher
- Harvard Business Review Press
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781633691766
- ISBN
- 9781633691766
Hardback
Condition: New
€ 33.99€ 30.62
€ 33.99
€ 30.62
Hardback. Num Pages: 304 pages. BIC Classification: KJC; KJMB; KJMD; KJU. Category: (G) General (US: Trade). Dimension: 235 x 156 x 28. Weight in Grams: 557.
- Publisher
- Harvard Business Review Press United States
- Number of pages
- 304
- Format
- Hardback
- Publication date
- 2015
- Edition
- Reprint
- Condition
- New
- SKU
- V9781633691063
- ISBN
- 9781633691063
Hardback
Condition: New
€ 33.99€ 30.70
€ 33.99
€ 30.70
Paperback. Addresses the real need for organizations to take more managed risks in order to maximise business strategies and achieve long term goals. Based on ISO 31000 and applying best practice, this book provides templates and examples that can be adapted for any industry. Num Pages: 328 pages, black & white illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 157 x 232 x 19. Weight in Grams: 506.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9780749470531
- ISBN
- 9780749470531
Paperback
Condition: New
€ 51.99€ 47.88
€ 51.99
€ 47.88
Paperback. Num Pages: 224 pages, illustrations. BIC Classification: KJC; KJMD. Category: (P) Professional & Vocational. Dimension: 138 x 217 x 16. Weight in Grams: 356.
- Publisher
- Pearson Education Limited
- Format
- Paperback
- Publication date
- 2014
- Edition
- 01st Edition
- Condition
- New
- SKU
- V9781292016436
- ISBN
- 9781292016436
Paperback
Condition: New
€ 19.99€ 19.67
€ 19.99
€ 19.67
Paperback. Cultural Strategy provides a step-by-step guide for managers and entrepreneurs to building businesses based upon innovative ideologies: ideas that leverage social change and needs. Analyzing classic cases such as Nike, Starbucks, Marlboro, Jack Daniels, and Ben & Jerry's, Holt and Cameron show how the theory works as an actionable strategy. Num Pages: 416 pages, black & white tables, figures. BIC Classification: JFCA; KJC; KJMV7. Category: (P) Professional & Vocational. Dimension: 234 x 153 x 22. Weight in Grams: 626.
- Publisher
- Oxford University Press United Kingdom
- Number of pages
- 416
- Format
- Paperback
- Publication date
- 2012
- Edition
- Reprint
- Condition
- New
- SKU
- V9780199655854
- ISBN
- 9780199655854
Paperback
Condition: New
€ 41.33
€ 41.33
paperback. Provides a concise yet rigorous introduction to strategic management and its contemporary challenges, with multiple examples, case studies and references. Series: Cambridge Short Introductions to Management. Num Pages: 311 pages, 93 b/w illus. BIC Classification: KJC. Category: (U) Tertiary Education (US: College). Dimension: 217 x 144 x 15. Weight in Grams: 442.
- Publisher
- Cambridge University Press
- Number of pages
- 311
- Format
- Paperback
- Publication date
- 2013
- Edition
- Illustrated
- Condition
- New
- SKU
- V9781107671355
- ISBN
- 9781107671355
Paperback
Condition: New
€ 37.46
€ 37.46