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Get Back in the Box: How Being Great at What You Do Is Great for Business
Douglas Rushkoff
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Description for Get Back in the Box: How Being Great at What You Do Is Great for Business
Paperback. Likening the internet transformation to the intellectual and technological ferment of the Enlightment, the author suggests we have a remarkable opportunity to re-integrate our new perspective with the work we actually do. He offers a vision of the simple and effective ways businesses can re-invigorate themselves. Num Pages: 336 pages, black & white illustrations. BIC Classification: KJC. Category: (G) General (US: Trade). Dimension: 205 x 137 x 34. Weight in Grams: 264.
Douglas Rushkoff has spent nearly a decade advising companies on the ways they can re-orient their businesses to the transformations the internet has caused. Through his speaking and consulting, Rushkoff has discovered an important and unrecognized shift in business. Too many companies are panicked and operating in survival mode when the worst of the crisis has already passed. Likening the internet transformation to the intellectual and technological ferment of the Enlightment, Rushkoff suggests we have a remarkable opportunity to re-integrate our new perspective with the work we actually do. Instead of running around trying to think out of the ... Read more
Douglas Rushkoff has spent nearly a decade advising companies on the ways they can re-orient their businesses to the transformations the internet has caused. Through his speaking and consulting, Rushkoff has discovered an important and unrecognized shift in business. Too many companies are panicked and operating in survival mode when the worst of the crisis has already passed. Likening the internet transformation to the intellectual and technological ferment of the Enlightment, Rushkoff suggests we have a remarkable opportunity to re-integrate our new perspective with the work we actually do. Instead of running around trying to think out of the ... Read more
Product Details
Publisher
HarperBusiness
Format
Paperback
Publication date
2007
Condition
New
Number of Pages
336
Place of Publication
New York, United States
ISBN
9780060758707
SKU
V9780060758707
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-99
About Douglas Rushkoff
Douglas Rushkoff is the author of 10 bestselling books on media and culture, including Cyberia, Media Virus!, Playing the Future, Coercion: Why We Listen to What They Say, and the novels Ecstasy Club and Exit Strategy.
Reviews for Get Back in the Box: How Being Great at What You Do Is Great for Business
Get your highlighters out! There's a worldchanging idea on each and every page.
Seth Godin, author of All Marketers are Liars
Seth Godin, author of All Marketers are Liars