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12%OFFT. Scott Gross - Millennial Rules - 9781621534235 - V9781621534235
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Millennial Rules

€ 18.99
€ 16.78
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Description for Millennial Rules Paperback. "Portions of this title previously appeared under the title: Invisible"--Title page verso. Num Pages: 176 pages, black & white tables. BIC Classification: KJC. Category: (G) General (US: Trade). Dimension: 229 x 152 x 18. Weight in Grams: 271.
In today’s digital world, the Baby Boomers and Generation X are giving way to a new generation of consumers: the Millennials. These tech-savvy consumers—bearing the mantra “my way, right way, why pay?”—want quick, customizable service that is negotiated on their terms and delivers great value. And when Millennials want help, they want it now; when they don’t want help, they expect the sales staff to be invisible.

In Millennial Rules: How to Sell, Serve, Surprise, and Stand Out in a Digital World, veteran business owner T. Scott Gross demystifies the newest generation and shares how businesses can meet and ... Read more

Product Details

Format
Paperback
Publication date
2014
Publisher
Skyhorse Publishing United States
Number of pages
176
Condition
New
Number of Pages
176
Place of Publication
New York, United States
ISBN
9781621534235
SKU
V9781621534235
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15

About T. Scott Gross
T. Scott Gross is a customer service/management expert whose client roster includes Southwest Airlines, FedEx, McDonald’s, Sears, and Wal-Mart. He has authored numerous books, including Positively Outrageous Service, which is now in its second edition and has sold over 150,000 copies. As an instrument-rated pilot and a certified Emergency Medical Technician, Scott has worked several fascinating jobs and he now ... Read more

Reviews for Millennial Rules
“T. Scott Gross makes me smile. As a storyteller, thinker, and creative genius, you’ll love his brilliant insights.” —Mark Victor Hansen, Coauthor, Chicken Soup for the Soul “T. Scott Gross makes me smile. As a storyteller, thinker, and creative genius, you’ll love his brilliant insights.” —Mark Victor Hansen, Coauthor, Chicken Soup for the Soul

Goodreads reviews for Millennial Rules


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