Scenario Planning
Lindgren, M; Bandhold, H
€ 66.95
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Description for Scenario Planning
Paperback. Num Pages: 180 pages, biography. BIC Classification: KJC; KJM; KJT. Category: (G) General (US: Trade). Dimension: 229 x 152 x 11. Weight in Grams: 294.
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long term competition and performance. The authors have drawn upon examples and cases to develop a new model for scenario planning that is closely integrated with strategy. They argue that the concept of scenario planning is as much an art as a practical management tool.
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long term competition and performance. The authors have drawn upon examples and cases to develop a new model for scenario planning that is closely integrated with strategy. They argue that the concept of scenario planning is as much an art as a practical management tool.
Product Details
Format
Paperback
Publication date
2003
Publisher
Palgrave Macmillan United Kingdom
Number of pages
180
Condition
New
Number of Pages
180
Place of Publication
Basingstoke, United Kingdom
ISBN
9781349431977
SKU
V9781349431977
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Lindgren, M; Bandhold, H
MATS LINDGREN is senior partner and managing director of Kairos Future, the leading futures consultancy in Scandinavia, and head of its futures research division. He is a frequent speaker on several topics, author of more than a dozen books in Swedish, and co-author of Beyond Mobile, published by Palgrave Macmillan in 2002. He holds a doctoral degree in business administration ... Read more
Reviews for Scenario Planning
'...an important addition to business and decision science collections...Highly recommended.' - S.R. Kahn, Choice