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Strategy Express
John Middleton
€ 10.99
€ 10.55
FREE Delivery in Ireland
Description for Strategy Express
Paperback. Strategy Express is the fast track route to mastering the essential aspects of strategy. It covers all the fundamentals of successful strategy, from developing a compelling vision to knowing your customers, and from fostering creativity to making it happen. Num Pages: 130 pages. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 173 x 180 x 11. Weight in Grams: 132.
Strategy Express is the fast track route to mastering the essential aspects of strategy. It covers all the fundamentals of successful strategy, from developing a compelling vision to knowing your customers, and from fostering creativity to making it happen. It gives examples and lessons from benchmark companies, including Sony, eBay, Tesco, and Apple, as well as ideas from the smartest thinkers in the strategy field. It includes a glossary of key concepts and a comprehensive resources guide. Strategy Express lays bare a complex and commonly misunderstood subject so you can master the concepts and apply the thinking... fast.
Strategy Express is the fast track route to mastering the essential aspects of strategy. It covers all the fundamentals of successful strategy, from developing a compelling vision to knowing your customers, and from fostering creativity to making it happen. It gives examples and lessons from benchmark companies, including Sony, eBay, Tesco, and Apple, as well as ideas from the smartest thinkers in the strategy field. It includes a glossary of key concepts and a comprehensive resources guide. Strategy Express lays bare a complex and commonly misunderstood subject so you can master the concepts and apply the thinking... fast.
Product Details
Format
Paperback
Publication date
2006
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
130
Condition
New
Number of Pages
126
Place of Publication
Oxford, United Kingdom
ISBN
9781841127071
SKU
V9781841127071
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About John Middleton
John Middleton and Bob Gorzynski are co-Directors of the UK Centre for Strategic Thinking, launched in March 2006 as a national centre to promote self-knowledge through strategic thinking, and to help people resolve personal and Organisational issues that can often only be resolved by a shift to a new level of thinking. They can be contacted at info@centreforstrategicthinking.org
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