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22%OFFJamie Anderson - The Fine Art of Success: How Learning Great Art Can Create Great Business - 9780470661062 - V9780470661062
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The Fine Art of Success: How Learning Great Art Can Create Great Business

€ 36.99
€ 28.95
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Description for The Fine Art of Success: How Learning Great Art Can Create Great Business Hardcover. You've read about Jack Welch, Lou Gerstner and Steve Jobs - but what can you learn about business from van Gogh and Picasso? The Fine Art of Success shows why you should look to pop-stars like Madonna or artists like Damian Hirst for guidance on innovation, competitive advantage, leadership, and a host of other business issues. Num Pages: 200 pages, Illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 234 x 160 x 20. Weight in Grams: 424.
You've read about Jack Welch, Lou Gerstner and Steve Jobs - but what can you learn about business from van Gogh and Picasso?

The Fine Art of Success shows why you should look to pop-stars like Madonna or artists like Damian Hirst for guidance on innovation, competitive advantage, leadership, and a host of other business issues.

Managers, marketing professionals, and students will see how these creative artists can help their organizations. Chapters include Madonna - Strategy at the dance floor; Damian Hirst - The shark is dead/How to build yourself a new market; Beuys – Understanding creativity, is every ... Read more

With controversial ideas, fascinating facts and memorable examples, The Fine Art of Success delivers business lessons that you'll be eager to apply.

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Product Details

Format
Hardback
Publication date
2010
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
200
Condition
New
Number of Pages
208
Place of Publication
New York, United States
ISBN
9780470661062
SKU
V9780470661062
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50

About Jamie Anderson
JAMIE ANDERSON is jointly Professor in Strategic Management at Antwerp Management School and the Lorange Institute in Switzerland, and visiting lecturer at London Business School. His articles have appeared in publications such as California Management Review, MIT Sloan Management Review, the Financial Times and Wall Street Journal. Jamie has developed executive programs focused on strategy and innovation for many Fortune ... Read more

Reviews for The Fine Art of Success: How Learning Great Art Can Create Great Business
"... enlivens its subject matter and makes its messages memorable... makes a delightful read." (Business Executive, May 2011) "... fascinating stuff." (BA Business Life, March 2011) "Mr Anderson & co point out that many artists have also been superb entrepreneurs." (Economist.com, February 2011)

Goodreads reviews for The Fine Art of Success: How Learning Great Art Can Create Great Business


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