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Business & management
Results 6801 - 6820 of 9377
Business & management
Hardback. Explores what we know about the structure of the brain, explains how the different parts of the brain interact, and then demonstrates how this relates to current marketing theories on consumer behaviour. This title investigates developments in neuroscience and neuromarketing, and how brain science can contribute to marketing. Num Pages: 272 pages, black & white illustrations. BIC Classification: JMM; KJSM. Category: (G) General (US: Trade). Dimension: 243 x 166 x 22. Weight in Grams: 556.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 272
- Format
- Hardback
- Publication date
- 2011
- Condition
- New
- SKU
- V9780749461256
- ISBN
- 9780749461256
Hardback
Condition: New
€ 40.99€ 36.40
€ 40.99
€ 36.40
Paperback. Draws on the research into the workings of the human brain undertaken by psychologists, neurologists and artificial intelligence specialists. This title uses research to suggest why emotion is such an important factor in establishing a firm memory of an advertisement and predisposing consumers to buy the brand that is being advertised. Num Pages: 256 pages, Illustrations. BIC Classification: JM; KJSA. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 234 x 157 x 19. Weight in Grams: 400.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2008
- Edition
- Reprint
- Condition
- New
- SKU
- V9780749450243
- ISBN
- 9780749450243
Paperback
Condition: New
€ 30.99€ 27.59
€ 30.99
€ 27.59
Paperback. Supervision in Action aims to help professional and trainee supervisors, consultants and coaches to 'take care of themselves' - in other words, the art of learning from their own experience in their practice. Num Pages: 168 pages, Illustrations. BIC Classification: KJMV2. Category: (UU) Undergraduate. Dimension: 238 x 172 x 11. Weight in Grams: 326.
- Publisher
- Open University Press United Kingdom
- Number of pages
- 168
- Format
- Paperback
- Publication date
- 2012
- Condition
- New
- SKU
- V9780335245772
- ISBN
- 9780335245772
Paperback
Condition: New
€ 47.44
€ 47.44
Hardcover. Manfred Kets de Vries, Professor of Leadership Development, INSEAD: "The author takes us on an exciting journey to explain what coaching is all about, providing us with a roadmap that is second to none. Anyone interested in better understanding what coaching is all about, would do well to have a serious look at this book. Translator(s): Stewart, Sue. Num Pages: 356 pages, black & white illustrations, frontispiece, figures. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 234 x 162 x 25. Weight in Grams: 722.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 356
- Format
- Hardback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470724286
- ISBN
- 9780470724286
Hardback
Condition: New
€ 39.91
€ 39.91
Paperback. Two experts on the information economy explore the true economic value of technology and innovation. Num Pages: 176 pages, 13 figures. BIC Classification: KJE; KJMV3. Category: (P) Professional & Vocational. Dimension: 197 x 134 x 14. Weight in Grams: 210.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- MIT Press Ltd United States
- Number of pages
- 176
- Condition
- New
- SKU
- V9780262518611
- ISBN
- 9780262518611
Paperback
Condition: New
€ 19.99€ 16.91
€ 19.99
€ 16.91
Hardcover. Offers a practical approach to ART - an alternative method by which companies take on various types of risk. This book shows readers what ART is, how it can be used to mitigate risk, and how certain instruments/structures associated with ART should be implemented. It also explains readers what works and what doesn't when using this technique. Series: Wiley Finance Series. Num Pages: 238 pages, ill. BIC Classification: KFFN; KJMD. Category: (P) Professional & Vocational. Dimension: 254 x 178 x 20. Weight in Grams: 556.
- Format
- Hardback
- Publication date
- 2004
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 238
- Condition
- New
- SKU
- V9780470857458
- ISBN
- 9780470857458
Hardback
Condition: New
€ 117.07
€ 117.07
Hardcover. Catastrophic risk stands as one of the most significant and challenging areas of corporate risk management. The onset of hurricane, earthquake, windstorm, terrorism, systemic financial dislocation, or "clash losses" can create billions of dollars of losses, financially damaging companies and regional/national economies. Series: Wiley Finance Series. Num Pages: 190 pages, Illustrations. BIC Classification: KJMV1. Category: (P) Professional & Vocational. Dimension: 245 x 174 x 21. Weight in Grams: 496.
- Format
- Hardback
- Publication date
- 2005
- Publisher
- John Wiley & Sons Inc
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780470012369
- ISBN
- 9780470012369
Hardback
Condition: New
€ 85.43
€ 85.43
Hardcover. Presenting the first book that provides HR professionals with a context for understanding the importance of doing a proper job analysis together with a step-by-step guide to conducting such an analysis. Num Pages: 288 pages, Illustrations. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 229 x 158 x 27. Weight in Grams: 468.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9780470434444
- ISBN
- 9780470434444
Hardback
Condition: New
€ 69.60
€ 69.60
Paperback. Uncovers the key indicators of organizational resilience and the actions that will build a resilience capacity and enable organizations to survive and thrive through times of uncertainty. Num Pages: 200 pages, black & white illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 157 x 235 x 22. Weight in Grams: 326.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749478551
- ISBN
- 9780749478551
Paperback
Condition: New
€ 40.99€ 36.40
€ 40.99
€ 36.40
Paperback. This is an examination of one of the most puzzling and important issues in western economic analysis -- corporate inertia in the face of known threats to survival. The book is part synthetic, part based on intensive case studies, and part theoretical. Num Pages: 272 pages, 0. BIC Classification: 1D; 1KBB; JHM; KJC; KJK. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 156 x 229 x 23. Weight in Grams: 442.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 1997
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781557866387
- ISBN
- 9781557866387
Paperback
Condition: New
€ 33.99€ 26.88
€ 33.99
€ 26.88
Paperback. This 2nd Edition recasts much of the information from Public Relations Kit For Dummies and updates it to use as part of this all-in-one guide to PR. The book features more than 25 percent new material and includes extensive new information on Web-based PR, including the use of text messaging, podcasts, and blogs. Num Pages: 384 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 233 x 190 x 21. Weight in Grams: 608.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 384
- Format
- Paperback
- Publication date
- 2006
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780471772729
- ISBN
- 9780471772729
Paperback
Condition: New
€ 25.99€ 19.44
€ 25.99
€ 19.44
Hardcover. The Craft of Strategy Formation: Translating Business Issues into Actionable Strategies presents a step-by-step, focused, and fast approach for creating a new strategy at medium-sized and large businesses. It is a proven method used by top management consultants to help clients develop new strategies. Num Pages: 304 pages, black & white illustrations, figures. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 22. Weight in Grams: 638.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 304
- Condition
- New
- SKU
- V9780470518595
- ISBN
- 9780470518595
Hardback
Condition: New
€ 42.38
€ 42.38
Hardcover. Series: Fast Forward MBA Series. Num Pages: 544 pages. BIC Classification: KJMP. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 5th Edition
- Number of pages
- 544
- Condition
- New
- SKU
- V9781119148227
- ISBN
- 9781119148227
Hardback
Condition: New
€ 52.99€ 41.04
€ 52.99
€ 41.04
Hardcover. Marketing and product development best practices for a fragmented economy The rules for marketing and product development have changed forever. You no longer control where and how consumers receive marketing messages. The consumer is in charge, with ever-growing choices and a shrinking decision window. Num Pages: 224 pages, illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 234 x 163 x 20. Weight in Grams: 406.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9781118566121
- ISBN
- 9781118566121
Hardback
Condition: New
€ 30.99€ 23.98
€ 30.99
€ 23.98
Paperback. This text is a coherent account of the science of decision making. It includes the models of operations research and those models of probability that relate to decision making. An emphasis in placed between these connections and relates these models to nearly all of the professions. Num Pages: 720 pages, Ill. BIC Classification: GPQ; KJMD; PBT; PBUH. Category: (G) General (US: Trade); (P) Professional & Vocational; (UU) Undergraduate. Dimension: 278 x 210 x 38. Weight in Grams: 1622.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 720
- Condition
- New
- SKU
- V9780471318279
- ISBN
- 9780471318279
Paperback
Condition: New
€ 307.91
€ 307.91
Paperback. Num Pages: 336 pages. BIC Classification: KF; KJ. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119387794
- ISBN
- 9781119387794
Paperback
Condition: New
€ 20.99€ 18.33
€ 20.99
€ 18.33
Paperback. Learn the "best of the best" selling strategies from over 100 leading sales trainers and training companies in this all-inclusive sales resource. Num Pages: 386 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 154 x 28. Weight in Grams: 504.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 386
- Condition
- New
- SKU
- V9780470617861
- ISBN
- 9780470617861
Paperback
Condition: New
€ 20.99€ 18.38
€ 20.99
€ 18.38
Supporting Work Team Effectiveness: Best Management Practices for Fost...
Eric Sundstrom And Associates
Hardcover. "Supporting Work Team Effectiveness" assembles practical, up-to-date advice from leading experts on designing and managing work teams in today's organizations. Num Pages: 416 pages, notes, bibliography, index. BIC Classification: KJMD; KJMV2; KJU. Category: (P) Professional & Vocational. Dimension: 237 x 161 x 32. Weight in Grams: 670.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st
- Number of pages
- 416
- Condition
- New
- SKU
- V9780787943226
- ISBN
- 9780787943226
Hardback
Condition: New
€ 46.08
€ 46.08
Paperback. Num Pages: 384 pages. BIC Classification: KJM. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 384
- Format
- Paperback
- Publication date
- 2016
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781119145677
- ISBN
- 9781119145677
Paperback
Condition: New
€ 30.99€ 22.71
€ 30.99
€ 22.71
Hardcover. Understand and apply new concepts regarding Work Breakdown Structures The Work Breakdown Structure (WBS) has emerged as a foundational concept and tool in Project Management. It is an enabler that ensures clear definition and communication of project scope while performing a critical role as a monitoring and controlling tool. Num Pages: 304 pages, Illustrations. BIC Classification: KJMP. Category: (P) Professional & Vocational. Dimension: 245 x 165 x 25. Weight in Grams: 560.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 304
- Condition
- New
- SKU
- V9780470177129
- ISBN
- 9780470177129
Hardback
Condition: New
€ 100.56
€ 100.56