Business & management
Results 17737 - 17760 of 20582
Business & management
Paperback. Editor(s): Grunert, Klaus Gunter; Thogersen, John. Num Pages: 379 pages, biography. BIC Classification: KCP; KJS; LBBM. Category: (G) General (US: Trade). Dimension: 235 x 155 x 20. Weight in Grams: 581.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Birkhauser Boston Inc United States
- Number of pages
- 379
- Condition
- New
- SKU
- V9781461498070
- ISBN
- 9781461498070
Paperback
Condition: New
€ 188.17
€ 188.17
Paperback. This approach to service marketing from a consumer perspective integrates information on service consumption from from a variety of sources. It establishes the effect of the characteristics of services upon consumer behavior and presents four detailed case studies of consumer behavior in service industries. Num Pages: 284 pages, Illustrations. BIC Classification: KJS; KNS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 156 x 17. Weight in Grams: 426.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 284
- Condition
- New
- SKU
- V9780471962694
- ISBN
- 9780471962694
Paperback
Condition: New
€ 77.17
€ 77.17
Hardback. Num Pages: 250 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 186 x 261 x 17. Weight in Grams: 546.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Nova Science Publishers Inc
- Edition
- UK ed.
- Condition
- New
- SKU
- V9781634851220
- ISBN
- 9781634851220
Hardback
Condition: New
€ 242.47€ 180.50
€ 242.47
€ 180.50
Paperback. Available in paperback for the first time, this new updated and revised second edition of CONSUMEROLOGY contains a new introduction and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers. Num Pages: 240 pages. BIC Classification: KJSM. Category: (G) General (US: Trade). Dimension: 214 x 135 x 18. Weight in Grams: 258. The Truth About Consumer Behaviour and the Psychology of Shopping. 288 pages. Available in paperback for the first time, this new updated and revised second edition of Consumer.ology: the Truth About Consumers and the Psychology of Shopping contains a new introduction and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers. Cateogry: (G) General (US: Trade). BIC Classification: KJSM. Dimension: 214 x 135 x 18. Weight: 302.
- Publisher
- Nicholas Brealey Publishing
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2013
- Edition
- 2nd Revised edition
- Condition
- New
- SKU
- V9781857885767
- ISBN
- 9781857885767
Paperback
Condition: New
€ 19.99€ 15.00
€ 19.99
€ 15.00
Paperback / so. Series: Schriftenreihe Des Instituts F R Marktorientierte Unternehme. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 299.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834938978
- ISBN
- 9783834938978
Paperback
Condition: New
€ 90.52
€ 90.52
Paperback. Nicola Sauer untersucht, was sich hinter dem Konzept Consumer Sophistication verbirgt und wie Consumer Sophistication gemessen und in der Praxis nutzbar gemacht werden kann. Series: Schriftenreihe DES Instituts fur Marktorientierte Unternehmensfuhrung (Imu), Universitat Mannheim. Num Pages: 352 pages, 18 black & white illustrations, 62 black & white tables. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 457.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 352
- Condition
- New
- SKU
- V9783824478903
- ISBN
- 9783824478903
Paperback
Condition: New
€ 102.84
€ 102.84
Hardcover.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- CABI Publishing United Kingdom
- Edition
- First
- Number of pages
- 368
- Condition
- New
- SKU
- V9780851995359
- ISBN
- 9780851995359
Hardback
Condition: New
€ 198.07
€ 198.07
hardcover. This title focuses on the diverse subject of consumer psychology as applied to the fields of tourism, hospitality and leisure. It provides a general review of current thinking and presents several theories and methods of analysis. Editor(s): etc. Num Pages: 400 pages, Illustrations , maps. BIC Classification: JM; KJSM; KNSG; KNSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 166 x 246 x 28. Weight in Grams: 762.
- Format
- Hardback
- Publication date
- 1999
- Publisher
- CABI Publishing United Kingdom
- Number of pages
- 400
- Condition
- New
- SKU
- V9780851993225
- ISBN
- 9780851993225
Hardback
Condition: New
€ 172.58
€ 172.58
Paperback. .
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780765646941
- ISBN
- 9780765646941
Paperback
Condition: New
€ 63.40
€ 63.40
Hardcover. Editor(s): Varga, Peter A.; Pinter, Mate D. Num Pages: 308 pages, tables. BIC Classification: KJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 267 x 187 x 26. Weight in Grams: 870.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 308
- Condition
- New
- SKU
- V9781604568264
- ISBN
- 9781604568264
Hardback
Condition: New
€ 101.02€ 70.38
€ 101.02
€ 70.38
Paperback. Num Pages: 212 pages, 2 black & white tables, 105 colour illustrations, 7 colour line drawings. BIC Classification: AKP; KJMV6. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 159 x 234 x 14. Weight in Grams: 372.
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780415869980
- ISBN
- 9780415869980
Paperback
Condition: New
€ 52.29€ 48.20
€ 52.29
€ 48.20
Hardback. Editor(s): Schwartz, Larry A. Num Pages: 168 pages, illustrations. BIC Classification: KJ; URD. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 256 x 175 x 15. Weight in Grams: 498.
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 168
- Format
- Hardback
- Publication date
- 2013
- Condition
- New
- SKU
- V9781624172526
- ISBN
- 9781624172526
Hardback
Condition: New
€ 231.77€ 157.39
€ 231.77
€ 157.39
Hardcover. Num Pages: 342 pages, tables & charts. BIC Classification: KC; KF; KJ. Category: (G) General (US: Trade). Dimension: 261 x 187 x 26. Weight in Grams: 876.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 342
- Condition
- New
- SKU
- V9781612092836
- ISBN
- 9781612092836
Hardback
Condition: New
€ 257.92€ 174.09
€ 257.92
€ 174.09
Hardcover. Editor(s): Boskins, Arnold P. Num Pages: 189 pages, b/w graphs, tables & formulas. BIC Classification: KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 264 x 183 x 19. Weight in Grams: 670.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 189
- Condition
- New
- SKU
- V9781600215834
- ISBN
- 9781600215834
Hardback
Condition: New
€ 237.72€ 160.69
€ 237.72
€ 160.69
paperback. Markus Schweizer identifiziert im Zuge der Skalenentwicklung fur Consumer Confusion die Ausloser fur die Konfusion der Konsumenten und bestimmt die Reduktionsstrategien. Er stellt ein Positionierungs- und Profilierungskonzept vor, das die Entwicklung von Kundenorientierung und -begeisterung unterstutzen soll." Series: Marketing-Management. Num Pages: 352 pages, 54 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 453.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitätsverlag Germany
- Number of pages
- 352
- Condition
- New
- Edition
- 2005th Edition
- SKU
- V9783824483587
- ISBN
- 9783824483587
Paperback
Condition: New
€ 75.37
€ 75.37
Paperback. Given the social, economic, and environmental benefits of sport events, the challenge for marketers is to understand the complexity of sport and event participation. This book provides students and industry professionals knowledge and skills necessary to meet the marketing challenges facing professionals working in the sport and event industries. Num Pages: 272 pages, 1, black & white illustrations. BIC Classification: KJSM; KNSP. Category: (P) Professional & Vocational. Dimension: 174 x 379 x 13. Weight in Grams: 416.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 274
- Condition
- New
- SKU
- V9780750686662
- ISBN
- 9780750686662
Paperback
Condition: New
€ 66.17
€ 66.17
Paperback. Developed from a wholly European perspective and containing European data and examples throughout, this text includes European sociodemographic data, consumer sentiment data, data on consumer unions, and data on values. Num Pages: 642 pages, indexes. BIC Classification: 1D; JFFT; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 170 x 246 x 38. Weight in Grams: 1138.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 642
- Condition
- New
- SKU
- V9780471975137
- ISBN
- 9780471975137
Paperback
Condition: New
€ 77.17
€ 77.17
Paperback. Consumer behaviour is the study of how, where, when and why we conduct the exchange elements of our lives to satisfy our needs and desires. It is fundamental to marketing as marketing is concerned with supplying and anticipating customer requirements; therefore understanding how customers behave is at the very heart of the marketing concept. Num Pages: 576 pages, Illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 260 x 196 x 28. Weight in Grams: 1188.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 576
- Format
- Paperback
- Publication date
- 2009
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780470994658
- ISBN
- 9780470994658
Paperback
Condition: New
€ 77.46
€ 77.46
Paperback. .
- Publisher
- Prentice Hall College Div
- Format
- Paperback
- Publication date
- 2000
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9781292153100
- ISBN
- 9781292153100
Paperback
Condition: New
€ 40.99€ 24.46
€ 40.99
€ 24.46
Hardcover. Editor(s): Saito, Felix. Num Pages: 278 pages, tables & charts. BIC Classification: KJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 257 x 184 x 22. Weight in Grams: 690.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 278
- Condition
- New
- SKU
- V9781606923948
- ISBN
- 9781606923948
Hardback
Condition: New
€ 137.87€ 94.53
€ 137.87
€ 94.53
Paperback. .
- Publisher
- Cengage Learning, Inc
- Format
- Paperback
- Publication date
- 2017
- Edition
- 7th Edition
- Condition
- New
- SKU
- V9781305507272
- ISBN
- 9781305507272
Paperback
Condition: New
€ 101.15
€ 101.15
Paperback / so. Series: Schriftenreihe Fur Kreditwirtschaft Und Finanzierung. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 244 x 170 x 16. Weight in Grams: 485.
- Format
- Paperback
- Publication date
- 1990
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783409137300
- ISBN
- 9783409137300
Paperback
Condition: New
€ 81.08
€ 81.08
Paperback. This volume in the Practicing of Organization Development Series, provides consultants with a practical guide to family business consulting that is based on sound theoretical material. It provides a roadmap to effective change management for working with family businesses. Series: J-B O-D (Organizational Development). Num Pages: 288 pages, black & white illustrations. BIC Classification: KJU; KJVS. Category: (P) Professional & Vocational; (XV) Technical / Manuals. Dimension: 234 x 189 x 16. Weight in Grams: 508.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9780787962494
- ISBN
- 9780787962494
Paperback
Condition: New
€ 66.16
€ 66.16
Paperback. A hands-on, practical guide for those individuals who live and work as internal consultants to organizations. Num Pages: 304 pages, black & white illustrations, figures. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 20. Weight in Grams: 667.
- Publisher
- Association for Talent Development
- Format
- Paperback
- Publication date
- 2011
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781562867454
- ISBN
- 9781562867454
Paperback
Condition: New
€ 52.57
€ 52.57