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Business & management

Results 10129 - 10152 of 19338

Business & management

Hardcover. While computer-aided design and other technologies are helping businesses achieve a high level of customer satisfaction at a low cost, the implications of these efforts for product lines, distribution and promotion strategies, manufacturing technologies, and operations controls remain unclear. Num Pages: 528 pages, Illustrations. BIC Classification: KJMV5; KJU; KN; UGK. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (XV) Technical / Manuals. Dimension: 167 x 265 x 29. Weight in Grams: 874.
Format
Hardback
Publication date
2000
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
528
Condition
New
SKU
V9780471244929
ISBN
9780471244929
Hardback
Condition: New

€ 156.37

Paperback / so. Series: Applied Marketing Science/Angewandte Marketingforschung. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 313.
Format
Paperback
Publication date
2007
Publisher
Deutscher Universitatsverlag United States
Condition
New
SKU
V9783835009837
ISBN
9783835009837
Paperback
Condition: New

€ 84.71

Hardback. Editor(s): Prange, Christiane. Series: Management for Professionals. Num Pages: 237 pages, 21 black & white illustrations, 16 colour illustrations, biography. BIC Classification: 1FPC; KJC; KJS. Category: (P) Professional & Vocational. Dimension: 168 x 243 x 19. Weight in Grams: 516.
Publisher
Springer International Publishing AG
Format
Hardback
Publication date
2016
Edition
1st ed. 2016
Condition
New
SKU
V9783319291383
ISBN
9783319291383
Hardback
Condition: New

€ 92.38

Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 203 x 133 x 14. Weight in Grams: 277.
Format
Paperback
Publication date
1999
Publisher
Deutscher Universitatsverlag United States
Condition
New
SKU
V9783824467815
ISBN
9783824467815
Paperback
Condition: New

€ 58.07

Paperback. Num Pages: 202 pages, 25 black & white illustrations. BIC Classification: KJM; KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148. Weight in Grams: 288.
Format
Paperback
Publication date
2006
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
202
Condition
New
SKU
V9783835004948
ISBN
9783835004948
Paperback
Condition: New

€ 64.07

Paperback. Num Pages: 289 pages, 41 black & white tables, biography. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 17. Weight in Grams: 479.
Format
Paperback
Publication date
2007
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
289
Condition
New
SKU
V9783835006072
ISBN
9783835006072
Paperback
Condition: New

€ 64.23

Hardback. This text comprises a selection of papers presented at the recent meeting of the European Association of Research in Industrial Economics (EARIE). The contributions cover a broad spectrum of increasing theoretical, empirical and policy issues. Editor(s): Witteloostuijn, Arjen van. Series: Studies in Industrial Organization. Num Pages: 358 pages, biography. BIC Classification: KJU; KJV. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 22. Weight in Grams: 698.
Format
Hardback
Publication date
1995
Publisher
Kluwer Academic Publishers United States
Number of pages
358
Condition
New
SKU
V9780792333500
ISBN
9780792333500
Hardback
Condition: New

€ 192.00

Paperback. Provides an overview of the important tools and concepts relevant to intelligence analysis for strategic decision making. This book discusses a number of tools and concepts useful to build strategic insights. It provides managers with helpful concepts, tools and ideas on market intelligence and analysis. Num Pages: 240 pages. BIC Classification: KJC. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 153 x 229 x 21. Weight in Grams: 410.
Publisher
Copenhagen Business School Press Denmark
Number of pages
240
Format
Paperback
Publication date
2009
Condition
New
SKU
V9788763002028
ISBN
9788763002028
Paperback
Condition: New

€ 47.99
€ 34.35

Paperback. Num Pages: 265 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 229 x 155 x 13. Weight in Grams: 340.
Publisher
Entrepreneur Press
Format
Paperback
Publication date
2014
Condition
New
SKU
V9781599185354
ISBN
9781599185354
Paperback
Condition: New

€ 20.99
€ 19.48

Hardback. Editor(s): Harvey, Brian; Luijk, Henk J.L. van; Corbetta, Guido. Series: Issues in Business Ethics. Num Pages: 237 pages, biography. BIC Classification: KJG. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 14. Weight in Grams: 520.
Format
Hardback
Publication date
1991
Publisher
Kluwer Academic Publishers United States
Number of pages
237
Condition
New
SKU
V9780792313427
ISBN
9780792313427
Hardback
Condition: New

€ 126.32

hardcover. In its study of selected Danish food companies and their activities in three important export markets - France, Germany and the UK - this text examines market orientation in the food sector. It also investigates how food companies can become more market-oriented. Num Pages: 284 pages, 1, black & white illustrations. BIC Classification: 1DBK; 1DFG; 1DND; KCCD; KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 19. Weight in Grams: 609.
Format
Hardback
Publication date
1995
Publisher
Kluwer Academic Publishers United States
Edition
1996th Edition
Number of pages
284
Condition
New
SKU
V9780792396499
ISBN
9780792396499
Hardback
Condition: New

€ 190.80

Hardback. Presents a holistic view of the product innovation process. This title deals with managing the products (goods and services) through their life cycle, integrating marketing knowledge and technological expertise, with the aim of getting satisfied customers. Num Pages: 410 pages, biography. BIC Classification: KJMV6. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 23. Weight in Grams: 774.
Format
Hardback
Publication date
2002
Publisher
Kluwer Academic Publishers United States
Number of pages
410
Condition
New
SKU
V9781402071386
ISBN
9781402071386
Hardback
Condition: New

€ 193.39

Paperback. Covers key market research techniques, from asking the right questions and using statistics to analysing data and acting on the information. This title includes examples and lessons from benchmark companies in publishing, consumer goods, brewing and others. It also includes a glossary of key concepts and a comprehensive resources guide. Series: ExpressExec S. Num Pages: 124 pages, black & white tables, figures. BIC Classification: KJSM. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 127 x 236 x 16. Weight in Grams: 122.
Format
Paperback
Publication date
2002
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
124
Condition
New
SKU
V9781841121949
ISBN
9781841121949
Paperback
Condition: New

€ 11.99
€ 11.62

Hardcover. Market Research is the systematic, objective collection and analysis of data in order to increase understanding about a particular market, competition and/or environment. And with markets throughout the world becoming increasingly more competitive, market research is now rising up the agenda of organisations both large and small. Editor(s): Mouncey, Peter; Wimmer, Frank. Num Pages: 720 pages, illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 44. Weight in Grams: 1150.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
720
Condition
New
SKU
V9780470065273
ISBN
9780470065273
Hardback
Condition: New

€ 92.30

Hardcover. Considered the authoritative international text on research methods and applications, The Market Research Handbook, Fifth Edition is an indispensable state-of-the art reference book for the researcher, at every level of experience, who wants to improve on his or her skills. Num Pages: 654 pages, Illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 249 x 176 x 41. Weight in Grams: 1378.
Format
Hardback
Publication date
2007
Publisher
John Wiley & Sons Inc United Kingdom
Edition
5th Edition
Number of pages
654
Condition
New
SKU
V9780470517680
ISBN
9780470517680
Hardback
Condition: New

€ 143.78

Paperback. Learn in a week, what the experts learn in a lifetime. Num Pages: 128 pages. BIC Classification: KJSM. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 200 x 219 x 13. Weight in Grams: 116.
Publisher
Hodder & Stoughton General Division
Format
Paperback
Publication date
2016
Condition
New
SKU
V9781473608023
ISBN
9781473608023
Paperback
Condition: New

€ 11.99
€ 10.30

Paperback. Editor(s): Hartell, Cherese. Num Pages: 77 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 236 x 155 x 9. Weight in Grams: 164.
Format
Paperback
Publication date
2015
Publisher
Nova Science Pub Inc
Condition
New
SKU
V9781634820080
ISBN
9781634820080
Paperback
Condition: New

€ 100.39
€ 77.04

Hardback. Places emphasis on the basic building blocks of market response modeling: markets, data, and sales drivers, through a separate chapter. This title discusses techniques and findings spawned by the marketing information revolution. It emphasizes insights available on marketing sales drivers, especially improved understanding of sales promotion. Series: International Series in Quantitative Marketing. Num Pages: 516 pages, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 28. Weight in Grams: 901.
Format
Hardback
Publication date
2001
Publisher
Kluwer Academic Publishers United States
Edition
2nd ed. 2001
Number of pages
516
Condition
New
SKU
V9780792378266
ISBN
9780792378266
Hardback
Condition: New

€ 331.81

Paperback. Nothing in business works unless markets are correctly defined, mapped, quantified and segmented. This title provides a structured approach to getting market segmentation right. It is suitable for professionals and students. Num Pages: 512 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 243 x 187 x 31. Weight in Grams: 990.
Publisher
Wiley
Format
Paperback
Publication date
2012
Edition
Revised 4th Edition
Condition
New
SKU
V9781118432679
ISBN
9781118432679
Paperback
Condition: New

€ 50.15

Hardcover. Marketing guru Philip Kotler and global marketing strategist Milton Kotler show you how to survive rough economic waters With the developed world facing slow economic growth, successfully competing for a limited customer base means using creative and strategic marketing strategies. Num Pages: 240 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 231 x 160 x 23. Weight in Grams: 422.
Publisher
John Wiley & Sons Inc
Number of pages
240
Format
Hardback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9781118496404
ISBN
9781118496404
Hardback
Condition: New

€ 25.99
€ 21.03

Paperback / so. Num Pages: 242 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 203 x 133 x 14. Weight in Grams: 346.
Format
Paperback
Publication date
2001
Publisher
Deutscher Universit?tsverlag United Kingdom
Number of pages
242
Condition
New
SKU
V9783824474073
ISBN
9783824474073
Paperback
Condition: New

€ 79.21

Hardback. How do some companies manage to beat the odds and bust through the obstacles that make explosive growth so elusive? This guide includes 40 marketbusting moves and outlines 5 overall strategies companies have used to drive new growth including: change the customer experience, reconfigure products and services, and redefine key metrics. Num Pages: 272 pages, illustrations. BIC Classification: KJ. Category: (G) General (US: Trade). Dimension: 242 x 164 x 23. Weight in Grams: 576.
Format
Hardback
Publication date
2005
Publisher
Harvard Business Review Press United States
Number of pages
272
Condition
New
SKU
V9781591391234
ISBN
9781591391234
Hardback
Condition: New

€ 40.99
€ 33.65

paperback.
Format
Paperback
Publication date
2006
Publisher
Harvard Business Review Press United States
Edition
1st Edition
Number of pages
230
Condition
New
SKU
V9781591397625
ISBN
9781591397625
Paperback
Condition: New

€ 26.99
€ 23.43

Paperback. Alternative, engaging, aimed at students, and written with the intention to challenge and educate. The onus is on fostering active consideration of marketing in the world. Num Pages: 256 pages. BIC Classification: KJS. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 241 x 168 x 14. Weight in Grams: 452.
Publisher
SAGE Publications Ltd United Kingdom
Number of pages
256
Format
Paperback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9781848608788
ISBN
9781848608788
Paperback
Condition: New

€ 68.87

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