Business & management
Results 1417 - 1440 of 18085
Business & management
Paperback.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Skyhorse Publishing United States
- Edition
- 1st Edition
- Number of pages
- 112
- Condition
- New
- SKU
- V9781621532484
- ISBN
- 9781621532484
Paperback
Condition: New
€ 18.99€ 16.85
€ 18.99
€ 16.85
Paperback. Discover how brands are created, managed, differentiated, leveraged, and licensed
Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. Num Pages: 384 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 188 x 236 x 16. Weight in Grams: 518.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2015
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781118958087
- ISBN
- 9781118958087
Paperback
Condition: New
€ 29.99€ 22.07
€ 29.99
€ 22.07
Hardcover. How to apply for-profit marketing strategies to non-profit organizations Branding for the Public Sector presents powerful and effective branding strategies for the public sector illustrated through case studies and examples. Num Pages: 288 pages, illustrations. BIC Classification: KJS; KNV. Category: (P) Professional & Vocational. Dimension: 159 x 231 x 20. Weight in Grams: 552.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 352
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118756317
- ISBN
- 9781118756317
Hardback
Condition: New
€ 33.99€ 27.04
€ 33.99
€ 27.04
Paperback. Editor(s): Gaski, John F. Num Pages: 95 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 155 x 231 x 9. Weight in Grams: 186.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 95
- Condition
- New
- SKU
- V9781616685942
- ISBN
- 9781616685942
Paperback
Condition: New
€ 50.53€ 40.81
€ 50.53
€ 40.81
Hardback. Num Pages: 224 pages. BIC Classification: KFFR; KJS. Category: (G) General (US: Trade). Dimension: 260 x 218. .
- Publisher
- Braun Publishing AG
- Format
- Hardback
- Publication date
- 2017
- Edition
- Bilingual
- Condition
- New
- SKU
- V9783037682210
- ISBN
- 9783037682210
Hardback
Condition: New
€ 59.42€ 54.87
€ 59.42
€ 54.87
Paperback.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 264
- Format
- Paperback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780273719953
- ISBN
- 9780273719953
Paperback
Condition: New
€ 28.23
€ 28.23
Paperback. Branding is possibly the most powerful commercial and cultural force on the planet. Robert Jones discusses the vast variety of brands, and why we still fall for them even as we are becoming more brand-aware. Looking at the philosophy and story behind brands, he considers how they work their magic, and what the future for brands might be. Series: Very Short Introductions. Num Pages: 144 pages, 10 black and white images. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 174 x 111. .
- Publisher
- Oxford University Press
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780198749912
- ISBN
- 9780198749912
Paperback
Condition: New
€ 13.99€ 10.89
€ 13.99
€ 10.89
Hardcover. This text concerns the topic of presenting compelling brands on the Internet. It includes chapters by senior executives at Microsoft, Pepsi-Cola, McDonalds, Procter & Gamble and Hewlett Packard. It focuses upon the strategic role of e-branding with a distinctive and creative Interbrand approach. Num Pages: 194 pages, 169 black & white illustrations, biography. BIC Classification: KJE; KJS; UDB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 216 x 140 x 14. Weight in Grams: 495.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- Palgrave Macmillan Dublin, Ireland
- Number of pages
- 192
- Condition
- New
- SKU
- V9780333947692
- ISBN
- 9780333947692
Hardback
Condition: New
€ 66.58
€ 66.58
Hardcover. In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Num Pages: 208 pages, Illustrations. BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 225 x 145 x 15. Weight in Grams: 370.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 208
- Format
- Hardback
- Publication date
- 2010
- Edition
- Har/Psc
- Condition
- New
- SKU
- V9780470527535
- ISBN
- 9780470527535
Hardback
Condition: New
€ 49.03
€ 49.03
Paperback. .
- Publisher
- SAGE Publications Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781473919525
- ISBN
- 9781473919525
Paperback
Condition: New
€ 43.31
€ 43.31
Brands and Gaming: The Computer Gaming Phenomenon and the Impact of Br...
Nichols, David, Farrand, Tom, Rowley, Tom, Av...
Hardcover. Num Pages: 176 pages, biography. BIC Classification: KJS; UDX. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College); (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 240 x 160 x 15. Weight in Grams: 424.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- Palgrave Macmillan
- Number of pages
- 200
- Condition
- New
- SKU
- V9781403998972
- ISBN
- 9781403998972
Hardback
Condition: New
€ 66.80
€ 66.80
Hardcover. An important business book that shows managers and companies how to survive and succeed in today's turbulent times. Num Pages: 240 pages, illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 240 x 166 x 20. Weight in Grams: 572.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- LID Publishing, Inc.
- Number of pages
- 240
- Condition
- New
- SKU
- V9780985286408
- ISBN
- 9780985286408
Hardback
Condition: New
€ 26.99€ 20.67
€ 26.99
€ 20.67
Paperback. Permeated with international case studies, Brands with a Conscience illustrates how to create and sustain a culture that meets the needs of internal and external stakeholders. Editor(s): Ind, Nicholas; Horlings, Sandra. Num Pages: 240 pages. BIC Classification: KJG; KJMV7; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156. .
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Kogan Page Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9780749475444
- ISBN
- 9780749475444
Paperback
Condition: New
€ 40.99€ 36.59
€ 40.99
€ 36.59
Paperback. This book looks at international brands from all perspectives, from the development of new brands to brand management, from trade mark protection to the role of advertising. It includes contributions from trade mark lawyers, designers and advertising agencies. Editor(s): Hart, Susannah; Murphy, John M. Num Pages: 240 pages, facsimiles. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 156 x 16. Weight in Grams: 481.
- Format
- Paperback
- Publication date
- 1997
- Publisher
- Palgrave Macmillan
- Edition
- 1998th Edition
- Condition
- New
- SKU
- V9780333659090
- ISBN
- 9780333659090
Paperback
Condition: New
€ 66.50
€ 66.50
Paperback. Explores the extent of the psychological tricks and traps that companies devise to win our hard-earned money. This title looks at how global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Num Pages: 288 pages. BIC Classification: KJMV7. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 158 x 23. Weight in Grams: 398.
- Edition
- 1st Edition
- Publisher
- Kogan Page Ltd
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2012
- Condition
- New
- SKU
- V9780749465049
- ISBN
- 9780749465049
Paperback
Condition: New
€ 33.99€ 29.03
€ 33.99
€ 29.03
Paperback. Editor(s): Bakker, Niels. Num Pages: 87 pages, illustrations. BIC Classification: 1FKA; 1KLSB; TV. Category: (G) General (US: Trade). Dimension: 225 x 152 x 7. Weight in Grams: 194.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Nova Science Pub Inc
- Number of pages
- 87
- Condition
- New
- SKU
- V9781628081015
- ISBN
- 9781628081015
Paperback
Condition: New
€ 99.89€ 70.66
€ 99.89
€ 70.66
Paperback. Praise for Break Down Your Money "Tracy Byrnes writes like she speaks on FOX-clearly, passionately, and yes, lovingly. She is that rare expert who helps enrich your portfolio and your soul. You can do both, and Tracy shows you how. Others talk about what your goals should be. Num Pages: 224 pages, black & white illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 12. Weight in Grams: 328.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 224
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9781118849927
- ISBN
- 9781118849927
Paperback
Condition: New
€ 31.99€ 25.13
€ 31.99
€ 25.13
Hardcover. New York Times Bestseller How women can make it to the top by adopting the new rules of leadership Women hold just 11 percent of the most senior-level leadership positions in U.S. Corporations a number that hasn't changed in over 30 years. Num Pages: 208 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 20. Weight in Grams: 392.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 208
- Format
- Hardback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118062548
- ISBN
- 9781118062548
Hardback
Condition: New
€ 33.99€ 27.05
€ 33.99
€ 27.05
Hardcover. Presents a performance model that helps your company break away from the competition. This book offers an approach to organizational learning that aims to speed up the learning process and help any company save on their two most valuable resources - time and money. Num Pages: 160 pages, Ill. BIC Classification: KJC; KJU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 219 x 144 x 17. Weight in Grams: 291.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st
- Number of pages
- 160
- Condition
- New
- SKU
- V9780787961640
- ISBN
- 9780787961640
Hardback
Condition: New
€ 38.99€ 30.81
€ 38.99
€ 30.81
Paperback. Num Pages: 168 pages, , black & white illustrations. BIC Classification: KJ; VS. Category: (G) General (US: Trade). Dimension: 155 x 228 x 15. Weight in Grams: 238.
- Publisher
- Manor House Publishing Inc
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781988058139
- ISBN
- 9781988058139
Paperback
Condition: New
€ 26.99€ 19.08
€ 26.99
€ 19.08
Breaking Robert's Rules: The New Way to Run Your Meeting, Build Consen...
Susskind, Lawrence E.; Cruickshank, Jeffrey L...
paperback. America needs a guide that spells out how to work together effectively in groups of various kinds, one that takes account of developments in the field of consensus building and dispute resolution. Enter the concensus-building approach. This book introduces and explains this approach in a step-by-step manner using realistic scenarios. Num Pages: 240 pages, 2 figures, 5 tables. BIC Classification: KJ; LND. Category: (P) Professional & Vocational. Dimension: 217 x 142 x 15. Weight in Grams: 328.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Oxford University Press, U.S.A. United Kingdom
- Number of pages
- 240
- Condition
- New
- SKU
- V9780195308365
- ISBN
- 9780195308365
Paperback
Condition: New
€ 25.99€ 22.62
€ 25.99
€ 22.62
Paperback. This new classic is an examination of how to refigure project management to be more efficient and effective, particularly in terms of leadership. Using a case study approach, the author, Alex Laufer presents a specific set of guidelines on how to improve the team approach to any project, be it a new airline jet or an IT project. Num Pages: 267 pages, biography. BIC Classification: KJMP. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 16. Weight in Grams: 392.
- Publisher
- Palgrave Macmillan
- Format
- Paperback
- Publication date
- 2009
- Edition
- 2009th Edition
- Condition
- New
- SKU
- V9780230613515
- ISBN
- 9780230613515
Paperback
Condition: New
€ 66.95
€ 66.95
Hardback. This new classic is an examination of how to refigure project management to be more efficient and effective, particularly in terms of leadership. Using a case study approach, the author, Alex Laufer presents a specific set of guidelines on how to improve the team approach to any project, be it a new airline jet or an IT project. Num Pages: 267 pages, biography. BIC Classification: KJMP. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 20. Weight in Grams: 545.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 267
- Condition
- New
- SKU
- V9780230608030
- ISBN
- 9780230608030
Hardback
Condition: New
€ 67.67
€ 67.67
Some well known leaders whose costly blunders have made headlines. Examines common mistakes, debunks myths surrounding mistake recovery, and identifies strategies for rebounding. Num Pages: 192 pages, black & white illustrations. BIC Classification: KJB. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 236 x 155 x 18. Weight in Grams: 367.
- Publication date
- 2005
- Publisher
- Taylor Trade Publishing United States
- Number of pages
- 192
- Condition
- New
- SKU
- V9781589791183
- ISBN
- 9781589791183
Hardback
Condition: New
€ 27.99€ 24.19
€ 27.99
€ 24.19