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Business & management
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Business & management
Paperback. Free Gift Inside! argues that corporations should stop chasing customers and get customers to chase them instead. This revolutionary idea is based on the fact that titillating, teasing, and tormenting customers is a better way to drive them to a product than the already ubiquitous customer--oriented marketing. Num Pages: 300 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 157 x 17. Weight in Grams: 476.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 300
- Condition
- New
- SKU
- V9781841125466
- ISBN
- 9781841125466
Paperback
Condition: New
€ 23.99€ 19.21
€ 23.99
€ 19.21
Hardcover. Simple, powerful marketing strategies every business can afford to implement
There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Num Pages: 352 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 231 x 163 x 30. Weight in Grams: 560.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 352
- Format
- Hardback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118034712
- ISBN
- 9781118034712
Hardback
Condition: New
€ 30.99€ 18.76
€ 30.99
€ 18.76
Paperback. .
- Publisher
- North Atlantic Books,U.S.
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781623170745
- ISBN
- 9781623170745
Paperback
Condition: New
€ 23.99€ 17.69
€ 23.99
€ 17.69
Paperback. When your work resonates with purpose, you jump out of bed every morning, excited by the possibilities the day holds for you. This book reminds you that you are fantastic and have the ability to do amazing things. It shows you that work is your slave, not the other way round. Num Pages: 208 pages. BIC Classification: KJ; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 188 x 133 x 15. Weight in Grams: 258.
- Publisher
- Portfolio
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9780670923557
- ISBN
- 9780670923557
Paperback
Condition: New
€ 13.99€ 11.05
€ 13.99
€ 11.05
Paperback. Are you ready to fly the corporate coop and become the boss of you? Do you dream of busting out of the cubicle wasteland and finding greener pastures as a freelancer? If so, you're in good company. Num Pages: 360 pages, illustrations. BIC Classification: KJVS; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 192 x 20. Weight in Grams: 666.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 360
- Condition
- New
- SKU
- V9780764553691
- ISBN
- 9780764553691
Paperback
Condition: New
€ 20.99€ 18.38
€ 20.99
€ 18.38
Paperback. .
- Publisher
- Elsevier Science & Technology
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780124166905
- ISBN
- 9780124166905
Paperback
Condition: New
€ 52.99€ 50.65
€ 52.99
€ 50.65
Paperback. So you've got the drive to start a business. You might even have the Big Idea all mapped out. But then you realise that you've got no money to take it to the next stage. Back to the day job? No way. That's where Freesourcing comes in. Believe it or not, you don't need money to start a business. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJVS. Category: (P) Professional & Vocational. Dimension: 215 x 135 x 14. Weight in Grams: 304.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Capstone
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9781906465803
- ISBN
- 9781906465803
Paperback
Condition: New
€ 13.99€ 12.64
€ 13.99
€ 12.64
Paperback. An inspiring and engaging book about making wise and breakthrough decisions in business and life. Num Pages: 256 pages. BIC Classification: KJMD. Category: (P) Professional & Vocational. Dimension: 141 x 262 x 15. Weight in Grams: 326.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Lid Publishing
- Condition
- New
- SKU
- V9781910649077
- ISBN
- 9781910649077
Paperback
Condition: New
€ 17.99€ 14.47
€ 17.99
€ 14.47
Paperback. The definitive question and answer guide to understanding corporate finance From the team behind the popular corporate finance website, Vernimmen. com comes a concise guide to the subject, presented in an easy-to-use, highly accessible "question and answer" format. Num Pages: 516 pages, Illustrations. BIC Classification: KFFH; KJMV1. Category: (P) Professional & Vocational. Dimension: 172 x 129 x 28. Weight in Grams: 524.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 516
- Condition
- New
- SKU
- V9781119977551
- ISBN
- 9781119977551
Paperback
Condition: New
€ 34.99€ 27.91
€ 34.99
€ 27.91
Hardcover. Edited by industry expert Bruce Berman and with contributions from the top names in IP management, From Assets to Profits provides a detailed overview of what intellectual property assets are, how they work, and what professionals need to know about them to succeed in today's competitive business environment. Series: Intellectual Property - General, Law, Accounting & Finance, Management, Licensing, Special Topics. Num Pages: 320 pages, Illustrations. BIC Classification: KJD; KJMV3. Category: (P) Professional & Vocational. Dimension: 232 x 164 x 27. Weight in Grams: 552.
- Publisher
- Wiley
- Format
- Hardback
- Publication date
- 2008
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780470225387
- ISBN
- 9780470225387
Hardback
Condition: New
€ 56.95
€ 56.95
Hardback. .
- Publisher
- Icon Books
- Format
- Hardback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781785782039
- ISBN
- 9781785782039
Hardback
Condition: New
€ 17.99€ 12.87
€ 17.99
€ 12.87
Paperback. Following on from the introductory textbook "Creating Powerful Brands", this title is illustrated with real examples of influential marketing campaigns. It takes students to the next level with the skills to develop and implement their own branding strategy. It can help managers develop successful brand strategies. Num Pages: 392 pages, Illustrated. BIC Classification: KJS. Category: (U) Tertiary Education (US: College). Dimension: 227 x 153 x 24. Weight in Grams: 594.
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 392
- Format
- Paperback
- Publication date
- 2010
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781856177733
- ISBN
- 9781856177733
Paperback
Condition: New
€ 71.49
€ 71.49
Hardcover. Practical advice for making the shift to your first leadership position
The number of people who will become first-time supervisors will likely grow in the next 10 years, as Baby Boomers retire. Perhaps the most challenging leadership experience anyone will face isn't one at the top, but their first promotion to leadership. Num Pages: 320 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 232 x 161 x 29. Weight in Grams: 522.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 320
- Format
- Hardback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470891551
- ISBN
- 9780470891551
Hardback
Condition: New
€ 30.99€ 24.05
€ 30.99
€ 24.05
Paperback. Want to supercharge your life? Effective networking is the answer and this book will teach you how. Professionals of all stripes and ages are told to 'get out there' and network so they can build their careers, grow their businesses and elevate their influence in the community, but they are rarely taught the skills to do that. Num Pages: 272 pages. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 215 x 140 x 16. Weight in Grams: 320.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 2nd Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9781118364185
- ISBN
- 9781118364185
Paperback
Condition: New
€ 19.99€ 17.38
€ 19.99
€ 17.38
Hardback. Num Pages: 298 pages, 179 black & white illustrations. BIC Classification: KJM; UF. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 247 x 174 x 19. Weight in Grams: 570.
- Publisher
- Taylor & Francis Inc United States
- Number of pages
- 298
- Format
- Hardback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781466585027
- ISBN
- 9781466585027
Hardback
Condition: New
€ 56.24
€ 56.24
Hardcover. Many companies today demonstrate considerable disconnects between the strategic goals of the enterprise and the goals and activities of IT. AC These disconnects occur in planning, prioritization, goal alignment, performance measurement, and organizational development. Num Pages: 352 pages, bibliog. BIC Classification: KJC; KJQ; U. Category: (P) Professional & Vocational. Dimension: 237 x 163 x 28. Weight in Grams: 660.
- Format
- Hardback
- Publication date
- 2004
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 352
- Condition
- New
- SKU
- V9780471491910
- ISBN
- 9780471491910
Hardback
Condition: New
€ 79.09
€ 79.09
Hardback. This volume brings together some of the world's leading scholars of market categorization. Together, their contributions depict categorization as both a cognitive and a social process, tightly connected to actors involved, their specific acts, the entity being categorized, and the context and timing which inform these activities. Series: Research in the Sociology of Organizations. Num Pages: 380 pages. BIC Classification: KJMV7; KJU. Category: (P) Professional & Vocational. Dimension: 229 x 152. .
- Publisher
- Emerald Publishing Limited
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781787142398
- ISBN
- 9781787142398
Hardback
Condition: New
€ 133.94
€ 133.94
Hardback. Num Pages: 206 pages, black & white illustrations. BIC Classification: KJC; KJD; KJG. Category: (P) Professional & Vocational. Dimension: 241 x 163 x 17. Weight in Grams: 470.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- ISTE Ltd and John Wiley & Sons Inc United Kingdom
- Number of pages
- 206
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9781848219151
- ISBN
- 9781848219151
Hardback
Condition: New
€ 179.03
€ 179.03
Hardcover. FROM GRANTMAKER TO LEADER The past one hundred years has borne witness to an extraordinary revolution in the constitution and activities of philanthropic foundations. The evolution of the governance of foundations-from founder to family to professionals to institutions-has necessarily altered the role that foundations play within a society. Editor(s): Ellsworth, Frank L.; Lumarda, Joe. Series: Wiley Nonprofit Law, Finance, and Management Series. Num Pages: 268 pages, black & white illustrations. BIC Classification: KJM; KJVX. Category: (P) Professional & Vocational. Dimension: 259 x 186 x 25. Weight in Grams: 726.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 268
- Condition
- New
- SKU
- V9780471380580
- ISBN
- 9780471380580
Hardback
Condition: New
€ 110.75
€ 110.75
Paperback. This is a pathbreaking account of how the environmental movement has led to profound changes in the perceptions and practices of large-scale corporations, as shown here in the chemical and petroleum industries. Num Pages: 320 pages, Illustrations. BIC Classification: KCN; KJM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 150 x 17. Weight in Grams: 417.
- Publisher
- Stanford University Press
- Format
- Paperback
- Publication date
- 2002
- Edition
- Expanded Ed
- Condition
- New
- SKU
- V9780804745031
- ISBN
- 9780804745031
Paperback
Condition: New
€ 42.99€ 38.60
€ 42.99
€ 38.60
Paperback. Is management a profession? Should it be? Can it be? This title reveals how such questions have driven business education and shaped American management and society. It shows that university-based business schools were founded to train a professional class of managers in the mold of doctors and lawyers but have retreated from that goal. Num Pages: 568 pages, 7 line illus. 15 tables. BIC Classification: KJB. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 156 x 31. Weight in Grams: 748.
- Publisher
- Princeton University Press
- Number of pages
- 544
- Format
- Paperback
- Publication date
- 2010
- Condition
- New
- SKU
- V9780691145877
- ISBN
- 9780691145877
Paperback
Condition: New
€ 33.99€ 24.86
€ 33.99
€ 24.86
Paperback. Num Pages: 224 pages, 7. BIC Classification: KJWB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 227 x 158 x 14. Weight in Grams: 312.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Cornell University Press United States
- Number of pages
- 224
- Condition
- New
- Edition
- Annotated
- SKU
- V9780801473319
- ISBN
- 9780801473319
Paperback
Condition: New
€ 33.99€ 30.70
€ 33.99
€ 30.70
Paperback. Num Pages: 232 pages. BIC Classification: KJC; KJH; KJM. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 219 x 143 x 17. Weight in Grams: 264.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Australia Ltd
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780730318491
- ISBN
- 9780730318491
Paperback
Condition: New
€ 20.99€ 17.88
€ 20.99
€ 17.88
Hardcover. There have been few practical resources to date that address team and group coaching practices, and the requisite skills and approaches for coaches, leaders and HR professionals. Coaches hunger for deeper insights into many of the topics explored in From One to Many. Num Pages: 352 pages, illustrations. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 234 x 165 x 29. Weight in Grams: 650.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 337
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118549278
- ISBN
- 9781118549278
Hardback
Condition: New
€ 44.99€ 43.50
€ 44.99
€ 43.50