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Communicating Corporate Social Responsibility: Perspectives and Practice
Brian Jones
€ 173.89
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Description for Communicating Corporate Social Responsibility: Perspectives and Practice
Hardback. This book offers a groundbreaking collection of themed chapters in the emerging field of Corporate Social Responsibility (CSR) Communication. Via an international approach, these chapters explore the theory, practice, and issues involved in communicating CSR and make for fascinating reading. Series: Critical Studies on Corporate Responsibility, Governance and Sustainability. Num Pages: 456 pages, Illustrations. BIC Classification: KJR. Category: (G) General (US: Trade). Dimension: 229 x 152 x 28. Weight in Grams: 567.
This book offers a groundbreaking collection of chapters in the emerging field of Corporate Social Responsibility (CSR) Communication. After outlining a theoretical framework, the themed sections cover: (1) Communication in CSR: The Communicative Role, Strategy and Evaluation; (2) CSR Discourses and Corporate Reporting; (3) CSR Online Communication and Social Media; (4) The Role of Stakeholders in CSR Communication: Managers, Employees and Consumers. The 18 chapters explore the theory, practice and issues involved in communicating CSR and make for fascinating reading. An international approach is taken with leading academics and consultants from Australia, Germany, UK, the Netherlands, Poland, Singapore, USA, Sweden, ... Read more
This book offers a groundbreaking collection of chapters in the emerging field of Corporate Social Responsibility (CSR) Communication. After outlining a theoretical framework, the themed sections cover: (1) Communication in CSR: The Communicative Role, Strategy and Evaluation; (2) CSR Discourses and Corporate Reporting; (3) CSR Online Communication and Social Media; (4) The Role of Stakeholders in CSR Communication: Managers, Employees and Consumers. The 18 chapters explore the theory, practice and issues involved in communicating CSR and make for fascinating reading. An international approach is taken with leading academics and consultants from Australia, Germany, UK, the Netherlands, Poland, Singapore, USA, Sweden, ... Read more
Product Details
Format
Hardback
Publication date
2014
Publisher
Emerald Publishing Limited
Condition
New
Series
Critical Studies on Corporate Responsibility, Governance and Sustainability
Number of Pages
456
Place of Publication
Bingley, United Kingdom
ISBN
9781783507955
SKU
V9781783507955
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
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