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22%OFFR. Preston McAfee - Competitive Solutions: The Strategist´s Toolkit - 9780691124032 - V9780691124032
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Competitive Solutions: The Strategist´s Toolkit

€ 65.27
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Description for Competitive Solutions: The Strategist´s Toolkit Paperback. Provides an introduction to successful business methods applied to a variety of real-world situations. This work develops the intellectual tools and insights needed to confront many marketplace problems. It emphasizes cooperation, pricing, litigation, and antitrust as vital to a firm's competitive posture. Num Pages: 424 pages, 50 line illus. BIC Classification: KJC. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 224 x 144 x 26. Weight in Grams: 540.
Competitive Solutions is an entertaining and wideranging introduction to successful business methods applied to a variety of real-world situations. Rejecting the one-size-fits-all premise that underlies so many guides to business strategy, Preston McAfee develops the intellectual tools and insights needed to confront many marketplace problems. Drawing on his broad experience as a consultant for major U.S. companies, as well as extensive research, McAfee emphasizes cooperation, pricing, litigation, and antitrust as vital to a firm's competitive posture--and focuses more attention on these elements than do most business strategy accounts. McAfee begins by considering strategy as successfully applied by America OnLine, ... Read more

Product Details

Publisher
Princeton University Press
Number of pages
424
Format
Paperback
Publication date
2005
Condition
New
Weight
540g
Number of Pages
424
Place of Publication
New Jersey, United States
ISBN
9780691124032
SKU
V9780691124032
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1

About R. Preston McAfee
R. Preston McAfee is J. Stanley Johnson Professor of Business, Economics, and Management at the California Institute of Technology. One of North America's leading experts in industrial organization, he is the author of dozens of papers on antitrust, pricing, auctions, and business strategy and coeditor of the American Economic Review . McAfee codesigned the Federal Communication Commission's PCS auctions, ... Read more

Reviews for Competitive Solutions: The Strategist´s Toolkit
One of Strategy & Business's Best Business Books for 2003 Competitive Solutions: The Strategist's Toolkit belongs on every strategist's bookshelf. McAfee is an economist with a gift for selecting and communicating the best new thinking by economists about business, translating from often abstruse mathematics to clear English and understandable examples. McAfee explains economists' latest thinking about pricing, auctions, signaling, ... Read more

Goodreads reviews for Competitive Solutions: The Strategist´s Toolkit


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