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Corporate Diplomacy: The Strategy for a Volatile, Fragmented Business Environment
Ulrich Steger
€ 62.51
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Description for Corporate Diplomacy: The Strategy for a Volatile, Fragmented Business Environment
Hardcover. Based on a wealth of empirical studies and case studies, this book explains the strategic choices companies have to make in order to remain consistent. In each chapter, real--life examples illuminate the key message managers should take away from the book. Num Pages: 320 pages, further reading. BIC Classification: KJC. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 232 x 160 x 32. Weight in Grams: 662.
Based on a wealth of empirical studies and case studies, this book explains the strategic choices companies have to make in order to remain consistent. In each chapter, real-life examples illuminate the key message managers should take away from the book. It offers a purely managerial viewpoint focused on what managers can do to manage the business enviroment in any situation.
Based on a wealth of empirical studies and case studies, this book explains the strategic choices companies have to make in order to remain consistent. In each chapter, real-life examples illuminate the key message managers should take away from the book. It offers a purely managerial viewpoint focused on what managers can do to manage the business enviroment in any situation.
Product Details
Format
Hardback
Publication date
2002
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
320
Condition
New
Number of Pages
320
Place of Publication
New York, United States
ISBN
9780470848906
SKU
V9780470848906
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Ulrich Steger
Recognized as one of the leading authorities in the area of Environmental Management, Ulrich Steger has held many senior positions in government, business and academe. He is Alcan Professor of Environmental Management at IMD, Switzerland, and Director of the IMD Forum for Corporate Sustainability Management (CSM) and Corporate Governance Research Initiative. He directs major Partnership Programs (e.g.with DaimlerChrysler and Allianz). ... Read more
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