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Business & management
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Business & management
Paperback. Every marketing manager is looking for a way to make their brand out perform the rest, to have more market share and a longer shelf life. Research has shown that what Michael Willmott calls "Citizen Brands" will be more commercially successful than those that do not take on board societal trends. Num Pages: 272 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 222 x 154 x 18. Weight in Grams: 384.
- Condition
- Used, Like New
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2003
- Edition
- 1st Edition
- SKU
- KT00000875
- ISBN
- 9780470853580
Paperback
Condition: Used, Like New
€ 4.99
€ 4.99
Hardback. A practical guide to how to conceive, launch and grow a successful ethical start-up. Series: The Ethical Entrepreneur. Num Pages: 272 pages. BIC Classification: KJG; KJH. Category: (G) General (US: Trade). Dimension: 210 x 130. .
- Publisher
- Head of Zeus
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781786691163
- ISBN
- 9781786691163
Hardback
Condition: New
€ 19.99€ 14.82
€ 19.99
€ 14.82
Hardcover. On Time by Catherine Blyth reveals why time sped up, why there never seems to be enough, and how to make it yours again. Num Pages: 216 pages. BIC Classification: KJMT; VS. Category: (G) General (US: Trade). Dimension: 222 x 141. Weight in Grams: 270.
- Publisher
- HarperCollins Publishers
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- KSG0013653
- ISBN
- 9780008189983
Hardback
Condition: New
€ 4.99
€ 4.99
Paperback. Series: 20-Minute Manager. Num Pages: 160 pages. BIC Classification: KJC; KJM; KJMD. Category: (G) General (US: Trade). Dimension: 178 x 140 x 11. Weight in Grams: 134.
- Publisher
- Harvard Business Review Press
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9781625272225
- ISBN
- 9781625272225
Paperback
Condition: New
€ 12.04
€ 12.04
Hardback. Num Pages: 320 pages. BIC Classification: KJ. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2018
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781119387503
- ISBN
- 9781119387503
Hardback
Condition: New
€ 33.99€ 26.93
€ 33.99
€ 26.93
Paperback. .
- Publisher
- Harvard Business School Publishing
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9781625275332
- ISBN
- 9781625275332
Paperback
Condition: New
€ 18.99€ 18.72
€ 18.99
€ 18.72
Paperback. Series: Financial Times Series. Num Pages: 320 pages, Illustrations. BIC Classification: KJMB; KJMV2. Category: (P) Professional & Vocational. Dimension: 234 x 160 x 20. Weight in Grams: 614.
- Publisher
- FT Press
- Number of pages
- 320
- Format
- Paperback
- Publication date
- 2012
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780273772163
- ISBN
- 9780273772163
Paperback
Condition: New
€ 33.99€ 32.88
€ 33.99
€ 32.88
Paperback. Everyone knows that building your product or service into a bona fide brand is the only way to stand out in an insanely crowded marketplace. This book deals with branding, distilling complex theories and principles behind this key marketing term. It examines brand-blazing strategies from some of the world's best, including Coca-Cola, and Xerox. Num Pages: 192 pages. BIC Classification: KJC; KJS; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 197 x 129 x 13. Weight in Grams: 140.
- Publisher
- Profile Books Ltd United Kingdom
- Number of pages
- 192
- Format
- Paperback
- Publication date
- 2000
- Condition
- New
- SKU
- V9781861976055
- ISBN
- 9781861976055
Paperback
Condition: New
€ 13.00€ 11.70
€ 13.00
€ 11.70
Paperback. Management Consultancy provides a comprehensive introduction to the consulting industry. The text uses theory as a basis for critical discussion, ensuring students understand both the theory and its limitations. The authors' engaging writing style is combined with a wealth of real-world practical examples, putting theory into context. Num Pages: 408 pages, Illustrations. BIC Classification: KJL. Category: (U) Tertiary Education (US: College). Dimension: 246 x 194 x 19. Weight in Grams: 748.
- Publisher
- Oxford University Press United Kingdom
- Number of pages
- 408
- Format
- Paperback
- Publication date
- 2013
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780199645473
- ISBN
- 9780199645473
Paperback
Condition: New
€ 85.26
€ 85.26
Paperback. .
- Publisher
- Oxford University Press
- Format
- Paperback
- Publication date
- 2015
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780198706595
- ISBN
- 9780198706595
Paperback
Condition: New
€ 81.61
€ 81.61
Paperback. Business relationship management (BRM) is crucial for building and maintaining strong relationships between a service provider and customer. This highly accessible introduction to the role of a BRM manager gives practical guidance to those new to the role or interested in getting a better understanding of what it entails. Series: BCS Guides to IT Roles. Num Pages: 190 pages, black & white illustrations. BIC Classification: KJM; KJWF; UB. Category: (P) Professional & Vocational. Dimension: 198 x 131 x 10. Weight in Grams: 214.
- Publisher
- BCS Learning & Development Limited
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9781780172507
- ISBN
- 9781780172507
Paperback
Condition: New
€ 26.99€ 24.30
€ 26.99
€ 24.30
Hardcover. This title explores the role a board should play within the 21st century organization and what behaviours make a board effective as a group. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 194 x 235 x 16. Weight in Grams: 434.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 240
- Format
- Hardback
- Publication date
- 2001
- Edition
- 1st
- Condition
- New
- SKU
- V9780787956202
- ISBN
- 9780787956202
Hardback
Condition: New
€ 41.99€ 32.68
€ 41.99
€ 32.68
Paperback. Brand success = business success. A simple equation, but identifying those winning qualities is not easy. This title applies a range of criteria including financial success, longevity, technological advancement, new product development, work place revolution and mass communication. Num Pages: 304 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 213 x 141 x 22. Weight in Grams: 368.
- Publisher
- Kogan Page Ltd
- Number of pages
- 304
- Format
- Paperback
- Publication date
- 2011
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780749462871
- ISBN
- 9780749462871
Paperback
Condition: New
€ 33.99€ 28.94
€ 33.99
€ 28.94
Paperback. Num Pages: 288 pages, illustrations. BIC Classification: KJMB. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 200 x 130 x 19. Weight in Grams: 264.
- Publisher
- Profile Books Ltd
- Format
- Paperback
- Publication date
- 2014
- Edition
- Main
- Condition
- New
- SKU
- V9781781251256
- ISBN
- 9781781251256
Paperback
Condition: New
€ 13.00€ 11.70
€ 13.00
€ 11.70
paperback. Series: Brilliant Business. Num Pages: 248 pages, illustrations. BIC Classification: KJMB; KJMP. Category: (P) Professional & Vocational. Dimension: 136 x 216 x 16. Weight in Grams: 376.
- Publisher
- Pearson Business
- Number of pages
- 248
- Format
- Paperback
- Publication date
- 2011
- Edition
- 01st Edition
- Condition
- New
- SKU
- V9780273759362
- ISBN
- 9780273759362
Paperback
Condition: New
€ 19.99€ 15.96
€ 19.99
€ 15.96
Paperback. People who desire to lead from the middle of organizations face unique challenges. They are often held back by myths that prevent them from developing their influence. One of the globe's most trusted leadership mentors, debunks the myths, shows you how to overcome the challenges, and teaches you the skills you need to become a 360 leader. Num Pages: 368 pages, black & white illustrations. BIC Classification: KJMB. Category: (G) General (US: Trade). Dimension: 227 x 154 x 25. Weight in Grams: 400.
- Publisher
- HarperCollins Focus
- Format
- Paperback
- Publication date
- 2011
- Edition
- Reprint
- Condition
- New
- SKU
- V9781400203598
- ISBN
- 9781400203598
Paperback
Condition: New
€ 16.99€ 14.47
€ 16.99
€ 14.47
Paperback. Master The Tao of Coaching with the reissue of this business classic, refreshed and updated and featuring two new chapters Series: Profile Business Classics. Num Pages: 160 pages. BIC Classification: KJMV2; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 131 x 197 x 16. Weight in Grams: 158.
- Publisher
- Profile Books Ltd
- Format
- Paperback
- Publication date
- 2015
- Edition
- New, Updated
- Condition
- New
- SKU
- V9781781253328
- ISBN
- 9781781253328
Paperback
Condition: New
€ 13.00€ 11.70
€ 13.00
€ 11.70
Paperback. * Enables students and managers to understand the reality of business networks and how to manage them * Updated with the IMP Group s latest thinking from research, consulting and teaching experience over the past five years * Includes case material from across Europe . Num Pages: 256 pages, Illustrations. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 190 x 235 x 14. Weight in Grams: 488.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2011
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780470721094
- ISBN
- 9780470721094
Paperback
Condition: New
€ 56.43
€ 56.43
Hardcover. This volume has two goals. First, it intends to attract a representative sample of the most significant empirical and theoretical developments in the field of cognition and strategy. Second, it intends to take stock of these developments by proposing a preliminary synthesis of the disparate advances in this field. Editor(s): Gavetti, Giovanni; Ocasio, William. Series: Advances in Strategic Management. Num Pages: 600 pages. BIC Classification: KJC. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 163 x 236 x 50. Weight in Grams: 1012.
- Publisher
- Emerald Group Publishing Limited
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781784419462
- ISBN
- 9781784419462
Hardback
Condition: New
€ 175.88
€ 175.88
Hardcover. In Trump 101, Trump himself becomes your personal mentor and coach as he shares tips, tactics, and strategies, all designed to help you make the most of yourself, your career, and your life. Each chapter covers a basic rule or belief, and shows you how to make it work for you. Num Pages: 208 pages, illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 226 x 150 x 20. Weight in Grams: 340.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 208
- Format
- Hardback
- Publication date
- 2006
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470047101
- ISBN
- 9780470047101
Hardback
Condition: New
€ 25.99€ 19.40
€ 25.99
€ 19.40
Paperback. Num Pages: 464 pages. BIC Classification: KJMV8. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 219 x 279 x 19. Weight in Grams: 912.
- Publisher
- Pearson
- Format
- Paperback
- Publication date
- 2017
- Edition
- 8th edition
- Condition
- New
- SKU
- V9781292162355
- ISBN
- 9781292162355
Paperback
Condition: New
€ 111.87
€ 111.87
Hardcover. From the authors of the best-selling The Second Machine Age, a leader's guide to success in a rapidly changing economy. Num Pages: 288 pages. BIC Classification: KJC. Category: (G) General (US: Trade). Dimension: 235 x 155. .
- Publisher
- W. W. Norton & Company
- Format
- Hardback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780393254297
- ISBN
- 9780393254297
Hardback
Condition: New
€ 31.99€ 26.88
€ 31.99
€ 26.88
Paperback. The bestselling guide to nonprofit planning, with proven, practical advice
Strategic Planning for Nonprofit Organizations describes a proven method for creating an effective, organized, actionable strategy, tailored to the unique needs of the nonprofit organization. Series: Wiley Nonprofit Authority. Num Pages: 304 pages, illustrations. BIC Classification: KJC; KJVX. Category: (P) Professional & Vocational. Dimension: 180 x 254 x 22. Weight in Grams: 532.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 384
- Format
- Paperback
- Publication date
- 2015
- Edition
- 3rd Revised ed.
- Condition
- New
- SKU
- V9781118768143
- ISBN
- 9781118768143
Paperback
Condition: New
€ 52.52
€ 52.52
Paperback. So you've been asked to lead a quality control initiative? Or maybe you've been assigned to a quality team. Perhaps you're a CEO whose main concern is to make your company faster, more efficient, and less expensive. Whatever your role is, quality control is a critical concept in every industry and profession. Num Pages: 384 pages, illustrations. BIC Classification: KJMV5. Category: (G) General (US: Trade). Dimension: 234 x 188 x 29. Weight in Grams: 610.
- Publisher
- John Wiley & Sons
- Format
- Paperback
- Publication date
- 2006
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470069097
- ISBN
- 9780470069097
Paperback
Condition: New
€ 25.99€ 19.40
€ 25.99
€ 19.40