Entrepreneurial Icebreakers: Conquering International Markets from Transition Economies
Prats, J., Sosna, M., Sysko-Romanczuk, S., Sysko-Roma?Czuk, Sylwia
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Description for Entrepreneurial Icebreakers: Conquering International Markets from Transition Economies
Hardcover. This book presents key insights about the challenges and the approaches they applied. All companies are featured in 15 teachable case studies - ready to use in entrepreneurship and strategy courses - that represent a broad level of diversity with regard to countries, industries, topics, growth phases, challenges and internationalization strategies. Editor(s): Prats, Julia; Sosna, Marc; Sysko-Romanczuk, Sylwia. Num Pages: 428 pages, biography. BIC Classification: KJC; KJH; KJK. Category: (P) Professional & Vocational. Dimension: 224 x 138 x 28. Weight in Grams: 640.
This book presents key insights about the challenges and the approaches they applied. All companies are featured in 15 teachable case studies – ready to use in entrepreneurship and strategy courses – that represent a broad level of diversity with regard to countries, industries, topics, growth phases, challenges and internationalization strategies.
This book presents key insights about the challenges and the approaches they applied. All companies are featured in 15 teachable case studies – ready to use in entrepreneurship and strategy courses – that represent a broad level of diversity with regard to countries, industries, topics, growth phases, challenges and internationalization strategies.
Product Details
Format
Hardback
Publication date
2014
Publisher
Palgrave Macmillan
Condition
New
Number of Pages
404
Place of Publication
Basingstoke, United Kingdom
ISBN
9781137446305
SKU
V9781137446305
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Prats, J., Sosna, M., Sysko-Romanczuk, S., Sysko-Roma?Czuk, Sylwia
Julia Prats is an associate professor in the Department of Entrepreneurship at IESE Business School. She holds a Doctorate of Business Administration from Harvard University, an MBA from IESE Business School, and a Degree in Industrial Engineering from Universitat Politècnica de Catalunya, Barcelona. Julia was nominated as a Kauffman Emerging Scholar for her dissertation work. Marc Sosna is a ... Read more
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