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How the World Sees You: Discover Your Highest Value Through the Science of Fascination
Sally Hogshead
€ 37.99
€ 32.05
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Description for How the World Sees You: Discover Your Highest Value Through the Science of Fascination
Hardback. Num Pages: 448 pages, black & white illustrations, black & white line drawings. BIC Classification: KJ. Category: (G) General (US: Trade). Dimension: 237 x 178 x 36. Weight in Grams: 722.
Sally Hogshead believes the greatest value you can add is to become more of yourself. Hogshead rose to the top of the advertising profession in her early 20s, writing ads that fascinated millions of consumers. Over the course of her ad career, Sally won hundreds of awards for creativity, copywriting, and branding, and was one of the most awarded advertising copywriters right from start of career, including almost every major international advertising award. She frequently appears in national media including NBC's Today Show and the New York Times. Hogshead was recently inducted into the Speaker Hall of Fame, ... Read more
Sally Hogshead believes the greatest value you can add is to become more of yourself. Hogshead rose to the top of the advertising profession in her early 20s, writing ads that fascinated millions of consumers. Over the course of her ad career, Sally won hundreds of awards for creativity, copywriting, and branding, and was one of the most awarded advertising copywriters right from start of career, including almost every major international advertising award. She frequently appears in national media including NBC's Today Show and the New York Times. Hogshead was recently inducted into the Speaker Hall of Fame, ... Read more
Product Details
Publisher
HarperCollins Publishers Inc
Format
Hardback
Publication date
2014
Condition
New
Number of Pages
448
Place of Publication
New York, United States
ISBN
9780062230690
SKU
V9780062230690
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Sally Hogshead
Sally Hogshead believes the greatest value you can add is to become more of yourself. Hogshead rose to the top of the advertising profession in her early twenties, writing ads that fascinated millions of consumers. Her internationally acclaimed book Fascinate: Your 7 Triggers to Persuasion and Captivation has been translated into over a dozen languages. The science of fascination is ... Read more
Reviews for How the World Sees You: Discover Your Highest Value Through the Science of Fascination
"The book will help you differentiate yourself and your business from others, to put what is unique and exciting about you on the table for the world to see. You will learn "the best of how the world sees you" and how to use it to communicate more effectively."
800CEORead "[An] engaging, lively work... This hands-on work is worth ... Read more
800CEORead "[An] engaging, lively work... This hands-on work is worth ... Read more