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14%OFFCornelis A. De Kluyver - Fundamentals of Global Strategy - 9781606490723 - V9781606490723
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Fundamentals of Global Strategy

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Description for Fundamentals of Global Strategy Paperback. The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent. This book deals with this topics. Num Pages: 270 pages, black & white illustrations. BIC Classification: KJK. Category: (P) Professional & Vocational. Dimension: 231 x 150 x 13. Weight in Grams: 410.
The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many - from pharmaceuticals to aircraft to computers - have become global in scale and scope. As a consequence, creating a global competitive advantage has become a key strategic issue for many companies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent.

Product Details

Format
Paperback
Publication date
2010
Publisher
Business Expert Press United States
Number of pages
270
Condition
New
Number of Pages
270
Place of Publication
Sterling Forest, United States
ISBN
9781606490723
SKU
V9781606490723
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-3

About Cornelis A. De Kluyver
Cornelis A. Kluyver Claremont, CA; Masatoshi Ito Professor of Management Peter F. Drucker and Masatoshi Ito Graduate School of Management; Claremont Graduate University.

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