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Pearce, Robert, Papanastassiou, Marina - The Strategic Development of Multinationals: Subsidiaries and Innovation - 9780230551336 - V9780230551336
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The Strategic Development of Multinationals: Subsidiaries and Innovation

€ 67.03
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Description for The Strategic Development of Multinationals: Subsidiaries and Innovation Hardcover. Globalization is a 'buzz-word' for the twenty-first century, but this volume argues that it is not possible to understand the current global economy without understanding the multinational. Num Pages: 250 pages, biography. BIC Classification: KJK; KJVG. Category: (P) Professional & Vocational. Dimension: 225 x 143 x 21. Weight in Grams: 434. Subsidiaries and Innovation. 264 pages, 6 figures, 30 black & white tables. Globalization is a 'buzz-word' for the twenty-first century, but this volume argues that it is not possible to understand the current global economy without understanding the multinational. Cateogry: (P) Professional & Vocational. BIC Classification: KJK; KJVG. Dimension: 225 x 143 x 21. Weight: 434.
The chapters in this book provide detailed analyses of a range of issues that feed into an overview of the strategic development of the MNE over the past 40 years. This modeled as the evolution of the MNE from a multidomestic hierarchy to a network hierarchy to the contemporary strategic diversity of the heterarchy. The extensive range of empirical and conceptual analysis covers the strategic roles and competitive evolution of subsidiaries; the positioning of R&D labs of MNEs; how MNEs' R&D and product development programmes relate to, and affect the performance of, countries' national systems of innovation; the ways in ... Read more

Product Details

Format
Hardback
Publication date
2009
Publisher
Palgrave Macmillan
Number of pages
264
Condition
New
Number of Pages
250
Place of Publication
Basingstoke, United Kingdom
ISBN
9780230551336
SKU
V9780230551336
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15

About Pearce, Robert, Papanastassiou, Marina
ROBERT PEARCE is Professor of International Business; University of Reading. He has published extensively in the areas of International Business and Economics .His current research interests are in the global strategies of MNEs, their creation and application of technology, and the application of these aspects of MNEs' behaviour to issues in Economics.    MARINA PAPANASTASSIOU is a Research Professor ... Read more

Reviews for The Strategic Development of Multinationals: Subsidiaries and Innovation
"This is a tour-de-force from two pioneers and leading scholars in the field of international management strategy and the role of subsidiaries of multinational enterprises and innovation. The book contains some of the authors' now classic contributions, as well as unpublished work, and an introductory and concluding chapter that puts the book's contributions into historical perspective and explores the implications ... Read more

Goodreads reviews for The Strategic Development of Multinationals: Subsidiaries and Innovation


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