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International Small and Medium-Sized Enterprises
Edith Olejnik
€ 65.74
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Description for International Small and Medium-Sized Enterprises
Paperback. Series: Handel und Internationales Marketing / Retailing and International Marketing. Num Pages: 200 pages, 40 black & white illustrations, biography. BIC Classification: KJC; KJH. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 12. Weight in Grams: 272.
With growing international business, small and medium-sized enterprises (SMEs) have been faced with increased competition, but also with enhanced opportunities. Edith Olejnik addresses four major issues within the context of SMEs’ internationalization process: First, she identifies the three different internationalization patterns that SMEs take and analyzes how these patterns develop over time. Second, she looks at dynamic changes of foreign operation modes and the managerial reasons for these changes. Third, she derives an empirical classification of smaller family firms and profiles them using a comprehensive set of organizational variables. Fourth, she investigates the relationship between firm-level processes and dynamic capabilities ... Read more
With growing international business, small and medium-sized enterprises (SMEs) have been faced with increased competition, but also with enhanced opportunities. Edith Olejnik addresses four major issues within the context of SMEs’ internationalization process: First, she identifies the three different internationalization patterns that SMEs take and analyzes how these patterns develop over time. Second, she looks at dynamic changes of foreign operation modes and the managerial reasons for these changes. Third, she derives an empirical classification of smaller family firms and profiles them using a comprehensive set of organizational variables. Fourth, she investigates the relationship between firm-level processes and dynamic capabilities ... Read more
Product Details
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
200
Condition
New
Series
Handel und Internationales Marketing / Retailing and International Marketing
Number of Pages
184
Place of Publication
, Germany
ISBN
9783658048754
SKU
V9783658048754
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Edith Olejnik
Dr. Edith Olejnik received her doctoral degree from the University of Trier, where she worked at the chair for Marketing and Retailing.
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