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Leveraging Knowledge Assets
Ulrich Lichtenthaler
€ 64.18
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Description for Leveraging Knowledge Assets
Paperback. Series: Betriebswirtschaftslehre Fur Technologie Und Innovation. Num Pages: 358 pages, 106 black & white tables, biography. BIC Classification: KJMV6. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 470.
Ulrich Lichtenthaler analyzes the main challenges of externally leveraging technology with a focus on strategy, process, organization, culture and reputation. On this basis he investigates the management and performance of external technology commercialization in more than 150 European firms. He presents a detailed benchmarking analysis and empirically identifies success factors for the management of external technology exploitation.
Ulrich Lichtenthaler analyzes the main challenges of externally leveraging technology with a focus on strategy, process, organization, culture and reputation. On this basis he investigates the management and performance of external technology commercialization in more than 150 European firms. He presents a detailed benchmarking analysis and empirically identifies success factors for the management of external technology exploitation.
Product Details
Format
Paperback
Publication date
2006
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
358
Condition
New
Series
Betriebswirtschaftslehre Fur Technologie Und Innovation
Number of Pages
339
Place of Publication
Wiesbaden, Germany
ISBN
9783835004566
SKU
V9783835004566
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Ulrich Lichtenthaler
Dr. Ulrich Lichtenthaler ist Wissenschaftlicher Assistent am Lehrstuhl für Technologie- und Innovationsmanagement an der WHU - Otto Beisheim School of Management
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