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Creativity
Michel Syrett
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Description for Creativity
Paperback. Covers the key areas of creative team working and brainstorming, leading projects with a creative output, choosing and backing winning ideas and motivating and rewarding staff. This title features examples and lessons from some of the world's most creative businesses, including AOL Time-Warner, BMW, IDEO and Nortel Networks. Series: ExpressExec S. Num Pages: 118 pages, Ill. BIC Classification: KJM. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 174 x 124 x 10. Weight in Grams: 124.
Fast track route to fostering and exploiting a creative dynamic in any organisation
Fast track route to fostering and exploiting a creative dynamic in any organisation
Covers the key areas of creative team working and brainstorming, leading projects with a creative output, choosing and backing winning ideas and motivating and rewarding staff
Examples and lessons from some of the world's most creative businesses, including AOL Time-Warner, BMW, IDEO and Nortel Networks, and ideas from the smartest thinkers, including Edward de Bono, Gary Hamel, Richard Pascale and W. Chan Kim
Includes a glossary of key concepts and a comprehensive resources guide
Product Details
Format
Paperback
Publication date
2002
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
118
Condition
New
Series
ExpressExec S.
Number of Pages
118
Place of Publication
Oxford, United Kingdom
ISBN
9781841123189
SKU
V9781841123189
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Michel Syrett
MICHEL SYRETT has written on business issues for a variety of publications including The Times, Sunday Times, Daily Telegraph, Asian Business and South China Business Post. He has also conducted research on innovation and leadership for Cranfield School of Management and the University of Hong Kong. Jean Lammiman has worked as a strategic HR practitioner for the International Stock Exchange, ... Read more
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