Dalrymple's Sales Management
William L. Cron
€ 325.75
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Description for Dalrymple's Sales Management
Hardcover. Dalrymple?s Sales Management arms sales managers with the tools to help their companies gain a competitive edge as well as acquire strategic advantages in their careers. With the tenth edition, they?ll find streamlined coverage for easier readability and retention. Num Pages: 528 pages, black & white illustrations, colour illustrations, black & white tables, figures. BIC Classification: KJMV7. Category: (P) Professional & Vocational. Dimension: 260 x 207 x 24. Weight in Grams: 1100.
Easily accessible, real-world and practical, Dalrymple's Sales Management 10e by Cron and DeCarlo introduces the reader to the issues, strategies and relationships that relate to the job of managing an effective sales force. With a lively and engaging style, this book places emphasis on developing a sales force program and managing strategic account relationships. With additional information on team development, diversity in the work force, problem-solving skills, and financial issues, this title provides a complete guide for taking student past the classroom and into a future career in sales management.
Easily accessible, real-world and practical, Dalrymple's Sales Management 10e by Cron and DeCarlo introduces the reader to the issues, strategies and relationships that relate to the job of managing an effective sales force. With a lively and engaging style, this book places emphasis on developing a sales force program and managing strategic account relationships. With additional information on team development, diversity in the work force, problem-solving skills, and financial issues, this title provides a complete guide for taking student past the classroom and into a future career in sales management.
Product Details
Format
Hardback
Publication date
2015
Publisher
John Wiley and Sons Ltd United States
Number of pages
528
Condition
New
Number of Pages
528
Place of Publication
New York, United States
ISBN
9780470169650
SKU
V9780470169650
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-46
About William L. Cron
William L. Cron received his BSBA from Xavier University and his MBA & DBA from Indiana University. He's a Professor of Marketing at the M.J. Neeley School of Business at Texas Christian University. His areas of expertise and research are Sales Management Issues, Marketing Strategy—Planning for Growth & Profits, and Wholesaling Management Issues. He's received the following awards: Graduate Teaching ... Read more
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