Design Thinking for Strategic Innovation: What They Can´t Teach You at Business or Design School
Idris Mootee
A comprehensive playbook for applied design thinking in business and management, complete with concepts and toolkits
As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix. Num Pages: 224 pages, illustrations (black and white, and colour). BIC Classification: KJC; KJD; KJM. Category: (P) Professional & Vocational. Dimension: 207 x 208 x 17. Weight in Grams: 674. A comprehensive playbook for applied design thinking in business and management, complete with concepts and toolkits As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix. Design Thinking for Strategic Innovation presents a framework for design thinking that is relevant to business management, marketing, and design strategies and also provides a toolkit to apply concepts for immediate use in everyday work. It explains how design thinking can bring about creative solutions to solve complex business problems. Organized into five sections, this book provides an introduction to the values and applications ... Read more Revolutionize your approach to solving your business's greatest challenges through the power of Design Thinking for Strategic Innovation.
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