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Digital Disciplines: Attaining Market Leadership via the Cloud, Big Data, Social, Mobile, and the Internet of Things
Joe Weinman
€ 36.99
€ 28.86
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Description for Digital Disciplines: Attaining Market Leadership via the Cloud, Big Data, Social, Mobile, and the Internet of Things
Hardcover. Leverage digital technologies to achieve competitive advantage through better processes, products, customer relationships and innovation How does Information Technology enable competitive advantage? Digital Disciplines details four strategies that exploit today's digital technologies to create unparalleled customer value. Series: Wiley CIO. Num Pages: 400 pages. BIC Classification: KJE; KJM. Category: (P) Professional & Vocational. Dimension: 275 x 236 x 35. Weight in Grams: 614.
Leverage digital technologies to achieve competitive advantage through market-leading processes, products and services, customer relationships, and innovation How does Information Technology enable competitive advantage? Digital Disciplines details four strategies that exploit today's digital technologies to create unparalleled customer value. Using non-technical language, this book describes the blueprints that any company, large or small, can use to gain or retain market leadership, based on insights derived from examining modern digital giants such as Amazon, Netflix, and Uber, established firms such as Burberry, GE, Nike, and Procter & Gamble, and lesser-known innovators such as Alvio, Fruition Sciences, Opower, and Quirky. Companies can ... Read more
Leverage digital technologies to achieve competitive advantage through market-leading processes, products and services, customer relationships, and innovation How does Information Technology enable competitive advantage? Digital Disciplines details four strategies that exploit today's digital technologies to create unparalleled customer value. Using non-technical language, this book describes the blueprints that any company, large or small, can use to gain or retain market leadership, based on insights derived from examining modern digital giants such as Amazon, Netflix, and Uber, established firms such as Burberry, GE, Nike, and Procter & Gamble, and lesser-known innovators such as Alvio, Fruition Sciences, Opower, and Quirky. Companies can ... Read more
Product Details
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2015
Series
Wiley CIO
Condition
New
Number of Pages
400
Place of Publication
New York, United States
ISBN
9781118995396
SKU
V9781118995396
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1
About Joe Weinman
JOE WEINMAN is considered the leading global authority on cloud economics, and is the author of Cloudonomics: The Business Value of Cloud Computing from Wiley. He is the cloud economics editor for IEEE Cloud Computing magazine and a contributor to Regulating the Cloud: Policy for Computing Infrastructure. Weinman is an experienced senior executive with a career spanning R&D, corporate strategy, ... Read more
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