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Hotel Pricing in a Social World: Driving Value in the Digital Economy
Kelly A. McGuire
€ 47.99
€ 37.06
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Description for Hotel Pricing in a Social World: Driving Value in the Digital Economy
Hardback. Num Pages: 352 pages. BIC Classification: KJMV1; KNSH. Category: (P) Professional & Vocational. Dimension: 231 x 157 x 33. Weight in Grams: 666.
Take control of revenue management in the new hotel economy Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape. This groundbreaking book clearly showcases the current environment of the hotel industry, and describes new and emerging trends that can impact your revenue management tactics. This essential text prepares you to survive and thrive in today's highly competitive market, and outlines the best approach to building profitable pricing ... Read more
Take control of revenue management in the new hotel economy Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape. This groundbreaking book clearly showcases the current environment of the hotel industry, and describes new and emerging trends that can impact your revenue management tactics. This essential text prepares you to survive and thrive in today's highly competitive market, and outlines the best approach to building profitable pricing ... Read more
Product Details
Publisher
John Wiley & Sons Inc United States
Number of pages
352
Format
Hardback
Publication date
2016
Condition
New
Weight
551g
Number of Pages
352
Place of Publication
New York, United States
ISBN
9781119129967
SKU
V9781119129967
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Kelly A. McGuire
Kelly A. MGuire leads SAS's Hospitality Global Practice. She is an analytics evangelist, helping SAS's hospitality clients realize value from big data and advanced analytics. She also led product management and business strategy for SAS's pricing and revenue management analytics, working closely with IDeaS Revenue Solutions. Kelly has a PhD in Revenue Management from the Cornell Hotel School.
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