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Innovators' Marketplace
Ohsawa, Yukio; Nishihara, Yoko
€ 138.85
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Description for Innovators' Marketplace
Paperback. With numerous illustrations, this volume guides readers through both the components and the overall process of Innovators' Marketplace, a game-based business innovation learning tool that allows players to both invent and evaluate commercial ideas. Series: Understanding Innovation. Num Pages: 220 pages, 30 black & white tables, biography. BIC Classification: KJM; KJMV6; KJU. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 12. Weight in Grams: 343.
This book presents a powerful method for innovation that reinforces combinatorial and analogical thoughts, with interdisciplinary communications among stakeholders in the market. In this method called Innovators' Marketplace, two games - Innovators' Market Game and Analogy Game - accelerate the spiral of innovation with visualizing data on the connectivity of pieces of existing knowledge. Some players invent ideas by connecting and combining pre-existing knowledge, while others evaluate the ideas to decide whether or not to buy. In a joyful atmosphere created by the games, players look beyond resistance to criticism, as experiments real cases show. They will start thinking and ... Read more
This book presents a powerful method for innovation that reinforces combinatorial and analogical thoughts, with interdisciplinary communications among stakeholders in the market. In this method called Innovators' Marketplace, two games - Innovators' Market Game and Analogy Game - accelerate the spiral of innovation with visualizing data on the connectivity of pieces of existing knowledge. Some players invent ideas by connecting and combining pre-existing knowledge, while others evaluate the ideas to decide whether or not to buy. In a joyful atmosphere created by the games, players look beyond resistance to criticism, as experiments real cases show. They will start thinking and ... Read more
Product Details
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
220
Condition
New
Series
Understanding Innovation
Number of Pages
196
Place of Publication
Berlin, Germany
ISBN
9783642444562
SKU
V9783642444562
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
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