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Performance Evaluation of Foreign Subsidiaries
Katharina Kretschmer
€ 68.95
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Description for Performance Evaluation of Foreign Subsidiaries
Paperback. Series: MIR-edition. Num Pages: 389 pages, 40 black & white illustrations, 85 black & white tables, biography. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 20. Weight in Grams: 624.
Katharina Kretschmer contributes to the role typology research stream in international business. The book is highly relevant for management practice. Deep insights into the implications of subsidiary roles are displayed, and it is shown that role-specific subsidiary management is possible if not necessary. In the future, MNC managers could benefit even more when, instead of treating all their subsidiaries alike, approaching them differently - especially when evaluating their performance.
Katharina Kretschmer contributes to the role typology research stream in international business. The book is highly relevant for management practice. Deep insights into the implications of subsidiary roles are displayed, and it is shown that role-specific subsidiary management is possible if not necessary. In the future, MNC managers could benefit even more when, instead of treating all their subsidiaries alike, approaching them differently - especially when evaluating their performance.
Product Details
Format
Paperback
Publication date
2008
Publisher
Springer Fachmedien Wiesbaden Germany
Number of pages
389
Condition
New
Series
MIR-edition
Number of Pages
363
Place of Publication
Wiesbaden, Germany
ISBN
9783834911490
SKU
V9783834911490
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Katharina Kretschmer
Dr. Katharina Kretschmer promovierte an der ESCP-EAP, Europäische Wirtschaftshochschule, in Berlin und ist als Unternehmensberaterin bei The Boston Consulting Group tätig.
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