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Re-wiring Business
Tim McEachern
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€ 24.98
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Description for Re-wiring Business
Hardcover. "Re-Wiring Business" shows how strategic business-wide use of Web technology can boost efficiency, sales, and profits. Num Pages: 278 pages, illustrations. BIC Classification: KJE; KJM; KJV; UDB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 237 x 158 x 24. Weight in Grams: 588.
A new line of books reveals how technology is changing how we do business...
How strategic business-wide use of Web technology can boost efficiency, sales, and profits
Authors Tim McEachern and Bob O'Keefe vividly illustrate that new Web technology must be considered and managed within the context of a company's entire business operations. With the help of success stories from industry leaders, they demonstrate the impact the Web can have on everything from product development to supplier relations, marketing and sales to personal management styles.
* The first book to show ... Read more
A new line of books reveals how technology is changing how we do business...
How strategic business-wide use of Web technology can boost efficiency, sales, and profits
Authors Tim McEachern and Bob O'Keefe vividly illustrate that new Web technology must be considered and managed within the context of a company's entire business operations. With the help of success stories from industry leaders, they demonstrate the impact the Web can have on everything from product development to supplier relations, marketing and sales to personal management styles.
* The first book to show ... Read more
Product Details
Format
Hardback
Publication date
1997
Publisher
John Wiley and Sons Ltd United States
Number of pages
278
Condition
New
Number of Pages
288
Place of Publication
New York, United States
ISBN
9780471175568
SKU
V9780471175568
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Tim McEachern
TIM MCEACHERN is founder and President of One World Interactive, developers of Web sites for a number of Fortune 500 companies. BOB O'KEEFE is Professor of Information Services Management at Brunel University in London and has been visiting professor at the Rensselaer Polytechnic Institute's Lally School of Management and Technology. Together, McEachern and O'Keefe created Net Value, an online newsletter ... Read more
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