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ROI Fundamentals: Why and When to Measure Return on Investment
Patricia Pulliam Phillips
€ 52.24
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Description for ROI Fundamentals: Why and When to Measure Return on Investment
Paperback. Learning professionals treasure case studies and this book complements the Measurement in Action Series with dozens of ROI In Action case studies covering typical applications, including Leadership Development, Sales Training, Performance Improvement, IT and Technical Skills Training, and Supervisor Training. Series: Measurement and Evaluation Series. Num Pages: 192 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 227 x 157 x 12. Weight in Grams: 290.
ROI Fundamentals
ROI Fundamentals is the first of six books in the Measurement and Evaluation Series from Pfeiffer. The proven ROI Methodology--developed by the ROI Institute--provides a practical system for evaluation planning, data collection, data analysis, and reporting. All six books in the series offer the latest tools, most current research, and practical advice for measuring ROI in a variety of settings.
ROI Fundamentals outlines the basic ROI Methodology and shows why measuring return on investment is such a valuable process. The book highlights the benefits of implementing an effective ROI model and also ... Read more
ROI Fundamentals
ROI Fundamentals is the first of six books in the Measurement and Evaluation Series from Pfeiffer. The proven ROI Methodology--developed by the ROI Institute--provides a practical system for evaluation planning, data collection, data analysis, and reporting. All six books in the series offer the latest tools, most current research, and practical advice for measuring ROI in a variety of settings.
ROI Fundamentals outlines the basic ROI Methodology and shows why measuring return on investment is such a valuable process. The book highlights the benefits of implementing an effective ROI model and also ... Read more
Product Details
Format
Paperback
Publication date
2008
Publisher
John Wiley & Sons Inc United States
Number of pages
192
Condition
New
Series
Measurement and Evaluation Series
Number of Pages
300
Place of Publication
, United States
ISBN
9780787987169
SKU
V9780787987169
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Patricia Pulliam Phillips
Jack J. Phillips is chairman of the ROI Institute, Inc. A world-renowned expert on measurement and evaluation, Phillips provides consulting services to Fortune 500 companies and workshops for major conference providers throughout the world. Phillips is the author or editor of more than thirty books and more than one hundred articles. Patricia Pulliam Phillips is an internationally recognized ... Read more
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