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Solution Business: Building a Platform for Organic Growth (Management for Professionals)
Storbacka, Kaj, Pennanen, Risto
€ 83.16
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Description for Solution Business: Building a Platform for Organic Growth (Management for Professionals)
Hardcover. Solution Business Series: Management for Professionals. Num Pages: 153 pages, 38 black & white illustrations, 6 colour illustrations, biography. BIC Classification: KJMV5; KJMV6; KJMV7; KJU. Category: (P) Professional & Vocational. Dimension: 160 x 243 x 14. Weight in Grams: 376.
Success in solution business starts by accepting that solution business is a separate business model, not simply another product category or an extension of the existing product business. This book identifies the business model areas that firms need to focus on when transforming into solution business. It further organizes these areas into three sets of capabilities and practices: commercialization, industrialization and solution platforms. This is the first book to take a comprehensive view of success in solution business and its relevance therefore extends to all functions of firms wanting to become solution providers as well as to many managerial levels. ... Read more
Show LessProduct Details
Format
Hardback
Publication date
2014
Publisher
Springer
Condition
New
Series
Management for Professionals
Number of Pages
136
Place of Publication
Cham, Switzerland
ISBN
9783319039756
SKU
V9783319039756
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Storbacka, Kaj, Pennanen, Risto
Professor Kaj Storbacka University of Auckland Business School M.Sc (naval architecture), Aalto University, School of Science M.Sc (business admin), Hanken School of Economics Ph.D. (marketing), Hanken School of Economics Dr. Storbacka is one of the global forerunners in the field of developing customer oriented business models. He has thirty years of experience as a strategy consultant ... Read more
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