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22%OFFJason Saul - The End of Fundraising: Raise More Money by Selling Your Impact - 9780470597071 - V9780470597071
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The End of Fundraising: Raise More Money by Selling Your Impact

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Description for The End of Fundraising: Raise More Money by Selling Your Impact Hardcover. Why does it cost nonprofits on average $20 to raise $100, while it costs companies only $4? Simply put: Nonprofits have no leverage. No one has to make a donation. And since most donors have no direct stake in the organizations they support, they make donations out of the goodness of their hearts. Num Pages: 240 pages, Illustrations. BIC Classification: KJMV1; KJVX. Category: (P) Professional & Vocational. Dimension: 239 x 164 x 24. Weight in Grams: 440.
Why does it cost nonprofits on average $20 to raise $100, while it costs companies only $4?

Simply put: Nonprofits have no leverage. No one has to make a donation. And since most donors have no direct stake in the organizations they support, they make donations out of the goodness of their hearts. If donors feel like writing a check, they will. If they don't, they won't.

The End of Fundraising turns fundraising on its head, teaching nonprofits how to stop begging for charity and start selling impact.

For the first time, nonprofits have economic power. We live in ... Read more

Using his fifteen years of experience advising the world's leading nonprofits, foundations, and corporations, Jason Saul reveals the formula for how nonprofits transcend the paradigm of charitable fundraising and reach true financial sustainability. Specifically, this groundbreaking book offers nonprofit professionals a guide to

  • Understand the role of social change in our economy
  • Capture and communicate impact in simple, compelling terms
  • Identify the new market stakeholders that value nonprofit outcomes
  • Create powerful value propositions to increase leverage
  • Improve the success of a nonprofit's pitches to funders

The End of Fundraising includes the tools needed to effectively frame, market, and sell a nonprofit organization's impact, and contains step-by-step guidance for creating dynamic new opportunities with a variety of funders.

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Product Details

Format
Hardback
Publication date
2011
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
240
Condition
New
Number of Pages
240
Place of Publication
New York, United States
ISBN
9780470597071
SKU
V9780470597071
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50

About Jason Saul
THE AUTHOR Jason Saul is one of the nation's leading experts on measuring social impact. He is the CEO of Mission Measurement, a social impact consulting firm, and serves on the faculty of Northwestern University's Kellogg School of Management. In 2010, Jason was recognized by Bloomberg Businessweek as one of America's most promising social entrepreneurs. He is the ... Read more

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