The Innovation Game. A New Approach to Innovation Management and R and D.
Le Corre, Armelle; Mischke, Gerald
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Description for The Innovation Game. A New Approach to Innovation Management and R and D.
Hardback. Provides integrated approach to R and D-project, pipeline and department management from a micro, meso and macroscopic view. This title derives 21 easy and ready to apply rules for a better design and a superior control of R and D without losing sight of high scientific standards. Num Pages: 206 pages, biography. BIC Classification: KJMV6; KN. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 14. Weight in Grams: 498.
RandD is the single most important investment for any company or any society. Its ultimate product is an innovation. Innovations are on the other side the major propeller for the respective (socio-) economic development of the very company or society.
Management science mainly treat RandD and innovations as costs or budgets to be managed, an approach that is in stark contrast to their overwhelming importance. This and the very fact that RandD and innovation success are a by necessity a-priori unknown and thus uncertain ex-post definition is not at all being respected properly up to now.
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Format
Hardback
Publication date
2004
Publisher
Springer-Verlag New York Inc. United States
Number of pages
206
Condition
New
Number of Pages
206
Place of Publication
New York, NY, United States
ISBN
9780387237947
SKU
V9780387237947
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
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