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The PDMA ToolBook 3 for New Product Development
Abbie Griffin
€ 124.36
FREE Delivery in Ireland
Description for The PDMA ToolBook 3 for New Product Development
Hardcover. The book is the third in a series of books covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004. Editor(s): Griffin, Abbie; Somermeyer, Stephen. Series: Product Development and Management Toolbooks. Num Pages: 544 pages. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 242 x 158 x 27. Weight in Grams: 912.
The book is the third volume covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004. The ToolBooks cover a number of critical aspects of product development from the creation of the concept through development and design, to the final production, marketing and service. The contributors are members of the PDMA and in many cases hold key positions in firms such as PRTM, LexisNexis, Nano-Tex, Inc, Innovation Focus and others. The ToolBooks are intended to be guides to the experienced product development professional on ... Read more
The book is the third volume covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004. The ToolBooks cover a number of critical aspects of product development from the creation of the concept through development and design, to the final production, marketing and service. The contributors are members of the PDMA and in many cases hold key positions in firms such as PRTM, LexisNexis, Nano-Tex, Inc, Innovation Focus and others. The ToolBooks are intended to be guides to the experienced product development professional on ... Read more
Product Details
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
544
Condition
New
Series
Product Development and Management Toolbooks
Number of Pages
544
Place of Publication
New York, United States
ISBN
9780470089231
SKU
V9780470089231
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Abbie Griffin
Abbie Griffin is Professor of Business Administration at the University of Illinois at Urbana-Champaign. Stephen M. Somermeyer is a Relationship Manager at YourEncore in Indianapolis, Indiana.
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