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Web 2.0
. Ed(S): Lytras, Miltiadis D.; Damiani, Ernesto; Ordonez de Pablos, Patricia
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Description for Web 2.0
Paperback. This book is the first to integrate the business implications of Web 2.0. It emphasizes three major components-social networks analysis, recommendation systems and community building-and offers case studies of business models that use 2.0. Editor(s): Lytras, Miltiadis D.; Damiani, Ernesto; Ordonez de Pablos, Patricia. Num Pages: 336 pages, 83 black & white illustrations, 20 black & white tables, biography. BIC Classification: KJMV6; KJQ; UKN; UKR; UMZ. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 17. Weight in Grams: 467.
While the web itself is about twenty years old, businesses are still impleme- ing the technology into the fabric of the business model. The background section will focus on defining the building blocks for the framework including defining the basic components of Web 1. 0 which focused on the presence and business transaction. The Web 2. 0 section will focus on defining the basic building blocks of customer interactions, while the final section will focus on a review the wine industry. 2. 1 Web 1. 0: Presence and Electronic Commerce The term Web 1. 0 emerged from the research around ... Read more
While the web itself is about twenty years old, businesses are still impleme- ing the technology into the fabric of the business model. The background section will focus on defining the building blocks for the framework including defining the basic components of Web 1. 0 which focused on the presence and business transaction. The Web 2. 0 section will focus on defining the basic building blocks of customer interactions, while the final section will focus on a review the wine industry. 2. 1 Web 1. 0: Presence and Electronic Commerce The term Web 1. 0 emerged from the research around ... Read more
Product Details
Format
Paperback
Publication date
2010
Publisher
Springer-Verlag New York Inc. United States
Number of pages
336
Condition
New
Number of Pages
324
Place of Publication
New York, NY, United States
ISBN
9781441946775
SKU
V9781441946775
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
Reviews for Web 2.0
From the reviews: "The text can be used by managers and executives who understand the business potential of Web 2. 0. In addition, students who major in management and information technology will have an excellent source of materials on the state-of-the-art technology and practical aspects of Web 2. 0. … this book would serve as ... Read more