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Management Mistakes and Successes
Robert F. Hartley
€ 102.60
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Description for Management Mistakes and Successes
Paperback. Hartley's casebook is rich in content with easy to read case studies that are well suited for business professionals. They'll learn every key aspect of management, from performance and crisises; to mergers and acquisitions. The tenth edition presents more new case studies to illustrate management concepts. Num Pages: 404 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 227 x 154 x 13. Weight in Grams: 436.
Hartley’s casebook is rich in content with easy to read case studies that are well suited for business professionals. They’ll learn every key aspect of management, from performance and crisises; to mergers and acquisitions. The tenth edition presents more new case studies to illustrate management concepts. These include Google’s entrepreneurial strategy, Procter and Gamble, Starbucks, and more. Recent business failures and successes are also examined in a way that offers practical insights and strategic principles. By focusing on the mistakes and successes, this book helps business professionals learn how to become great business leaders.
Hartley’s casebook is rich in content with easy to read case studies that are well suited for business professionals. They’ll learn every key aspect of management, from performance and crisises; to mergers and acquisitions. The tenth edition presents more new case studies to illustrate management concepts. These include Google’s entrepreneurial strategy, Procter and Gamble, Starbucks, and more. Recent business failures and successes are also examined in a way that offers practical insights and strategic principles. By focusing on the mistakes and successes, this book helps business professionals learn how to become great business leaders.
Product Details
Format
Paperback
Publication date
2010
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
400
Condition
New
Number of Pages
400
Place of Publication
New York, United States
ISBN
9780470530528
SKU
V9780470530528
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-14
About Robert F. Hartley
Bob Hartley is Professor Emeritus at Cleveland State University's College of Business. There he taught a variety of undergraduate and graduate courses in management, marketing, and ethics. Before coming into academia, he spent thirteen years in retailing with the predecessor of Kmart (S.S. Kresge), J.C. Penney, and Dayton-Hudson and Target. Positions held included store management, central buying and merchandise management. ... Read more
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