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Marketing and Selling Professional Services in Architecture and Construction
Basil Sawczuk
€ 75.72
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Description for Marketing and Selling Professional Services in Architecture and Construction
Paperback. Will help architects, engineers, project managers, facilities managers, surveyors, and contractors 'sell' themselves to prospective clients. Illustrated with plenty of diagrams and checklists. Sets out the seven key aspects of selling and marketing professional services. Num Pages: 288 pages, Illustrations. BIC Classification: AM; KJS; TN. Category: (P) Professional & Vocational. Dimension: 245 x 174 x 16. Weight in Grams: 520.
This practical book on selling and marketing will help architects, engineers, project managers, facilities managers, surveyors, and contractors ‘sell’ themselves to prospective clients.
This practical book on selling and marketing will help architects, engineers, project managers, facilities managers, surveyors, and contractors ‘sell’ themselves to prospective clients.
As clients become more sophisticated at both local and international level, and as competition in the construction industry increases, both contractors and consultants have to take a more professional approach to selling themselves. This is especially true for PFI bids where vast resources are committed to winning multi-million pound contracts.
Through a simple-to-follow process, illustrated with plenty of diagrams and checklists, Marketing & Selling Professional Services in Architecture & Construction sets out the seven key aspects ... Read more
Show LessProduct Details
Format
Paperback
Publication date
2009
Publisher
John Wiley and Sons Ltd
Number of pages
288
Condition
New
Number of Pages
288
Place of Publication
Hoboken, United Kingdom
ISBN
9781405181877
SKU
V9781405181877
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Basil Sawczuk
Basil Sawczuk, a qualified architect worked in business development at DGI International, securing projects for many UK blue-chip clients and winning overseas work for large global clients. After WS Atkins acquired DGI International, he became Marketing Director for the Property Services division, selling and marketing their architects, civil, structural and building services engineers, quantity surveyors and facilities managers operating out ... Read more
Reviews for Marketing and Selling Professional Services in Architecture and Construction
"This would make a highly desirable read for anyone operating within the construction services sector - whether they are directly in contact with their clients or not. It presents a well-structured approach to effectively selling construction services without making the subject too complex or the end unachievable. This book is especially a good addition to the repertoire of those whose ... Read more