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National Image and Competitive Advantages
Eugene D Jaffe
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Description for National Image and Competitive Advantages
Paperback. Suitable for: students of international marketing and business courses as a supplement to global product and advertising strategy; to international marketing managers; and to those industry and government officials who deal with the problems of creating and maintaining a country's national image. Num Pages: 237 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 227 x 158 x 16. Weight in Grams: 418.
Product Details
Publisher
Copenhagen Business School Press Denmark
Number of pages
237
Format
Paperback
Publication date
2006
Condition
New
Number of Pages
237
Place of Publication
Frederksberg, Denmark
ISBN
9788763001724
SKU
V9788763001724
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-1
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